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Olark

Customer Support · www.olark.com

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Overview

Olark is a live chat and AI agent platform for marketing and support teams. It trains on a company's existing website content in about a minute, then uses AI to answer visitor questions, qualify and route leads, and proactively engage prospects, escalating to a human agent when needed. It also offers a standalone human-agent live chat product for small and mid-sized businesses.

The problem Olark solves

Small businesses and marketing teams often cannot staff live chat around the clock, and answering the same repetitive visitor questions manually eats support time that could go toward qualifying real leads. Olark solves this by training an AI agent directly on a company's existing website and documents in about a minute, so it can answer visitor questions, qualify and route leads, and hand off to a human agent only when needed, while still offering a lower-cost human-only tier for teams that do not want the AI layer.

Decision context

Use these points to test whether the product fits your operation, not just whether it has a long feature list.

  • Published starting price: $29 per agent / month. Confirm user, usage, and feature limits for the plan you would actually buy.
  • Deployment: cloud. Check security, data-residency, and access requirements for every team that will use it.
  • Verified integrations include WordPress, HubSpot, Salesforce, Slack, Zendesk, Front. Validate sync direction and plan limits for the connections that matter.
  • This record was last checked on 7/25/2026; pricing and features can change.

How to evaluate Olark

A listing helps create a shortlist; a trial with the team’s real workflow decides whether the tool fits. Use this reading with the structured facts and confirm changes with the vendor.

Workflow fit

The record describes it as a fit for Small businesses and solo teams that want a fast, low-setup live chat widget without a steep learning curve., Marketing-led teams that want an AI agent to answer FAQ-style visitor questions and qualify or route leads automatically., Teams already using Shopify, WooCommerce, HubSpot, or Salesforce who want a chat tool that plugs directly into that stack.. Check that this context matches the volume, roles, and processes your team needs it to support.

Pilot questions

  • Can Olark complete the critical workflow without manual work outside the product?
  • Do the recorded connections (WordPress, HubSpot, Salesforce, Slack) support the sync direction, permissions, and volume we need?
  • What user, usage, storage, support, or security limits appear after the headline starting price?

Evidence and freshness

This record was checked on 7/25/2026. That date tells you when the record was reviewed, not that the vendor has left its terms unchanged since then.

Best for

  • Small businesses and solo teams that want a fast, low-setup live chat widget without a steep learning curve.
  • Marketing-led teams that want an AI agent to answer FAQ-style visitor questions and qualify or route leads automatically.
  • Teams already using Shopify, WooCommerce, HubSpot, or Salesforce who want a chat tool that plugs directly into that stack.

Not a fit if

  • Enterprises needing a full omnichannel helpdesk with native SLA management and ticketing out of the box.
  • Support teams that need a first-party native mobile app for on-the-go agent chat.

Why it’s listed

  • AI agent trains on a company's own site content in about a minute, confirmed on the official homepage.
  • Standalone lower-cost human-only live chat tier still offered alongside the AI product.

Pricing

Live Chat Only (Classic)

$29 per agent / month

Classic live chat with human agents only, no AI.

  • Human-agent live chat
  • Chat ratings
  • Reporting dashboards
  • Third-party helpdesk integrations

Standard AI Website Agent

$400 per month (billed annually), incl. 1 agent seat

AI agent that answers unlimited visitor questions and qualifies leads.

  • Unlimited AI-answered visitor questions
  • Automatic FAQ/knowledge updates
  • Lead capture and qualification
  • Proactive engagement
  • White-glove onboarding

Custom Enterprise

Custom pricing

Tailored plan for larger teams.

  • Regional routing
  • Multiple teams
  • Advanced integrations
  • Custom workflows and SLAs
  • SSO

Features

Automation & macros"Shortcuts" saved-reply commands exist, but no rules-based workflow engine beyond that.
CSAT & satisfaction surveysPost-chat "Chat Ratings" on satisfaction, knowledge, responsiveness, and friendliness.
Knowledge base & help centerNo native help-center product; the AI agent can be trained on uploaded docs, not a standalone KB module.
Live chat & messagingCore product since 2009.
Omnichannel supportWhatsApp and SMS available only on the Classic side; not a unified omnichannel inbox.
Shared inbox & ticketingNo native ticketing/shared inbox; conversations push to third-party helpdesks via integration.
SLA managementCustom workflows and SLAs are listed only under the Custom Enterprise tier.
AI featuresFlagship AI agent trained on site content, with lead qualification and an "AI Analyst" for plain-English data queries.
Public APIREST API, JavaScript API, and webhooks for chat events.
Mobile appOlark's own mobile app was deprecated; help docs recommend third-party apps instead.
Reporting & dashboardsDashboards on chat volume, ratings, agent activity, tag-based topics, CSV export, and Google Analytics integration.

Integrations

WordPressHubSpotSalesforceSlackZendeskFrontHelp ScoutSugarCRMNutshellMailchimpActiveCampaignPardotShopifyWooCommerceBigCommerceMagentoZapierGoogle AnalyticsCalendlyZoom

Security & compliance

GDPR

Pros & cons

Pros

  • Simple, clean, user-friendly interface that is fast to set up.
  • Affordable entry point relative to competitors, especially for small teams.
  • Reliable and stable, with users reporting years of uptime and few complaints.
  • Helpful, responsive Olark customer support team.

Cons

  • Limited customization of auto-responses and chat widget design templates.
  • No true native mobile app — Olark's own mobile client was deprecated.
  • Per-seat pricing gets expensive as teams scale, and the newer AI tier has a steep monthly floor.
  • Integration and file-sharing gaps — agents cannot send files to visitors.

What we found

4.3/5
224 reviews aggregatedLast checked 2026-07-25

G2 and Capterra reviewers describe Olark as simple, clean, and fast to set up, with reliable uptime and responsive customer support. The most common complaints are limited customization of chat widget templates, no native mobile app, and pricing that gets steep as teams scale, especially with the newer AI-agent tier.

Ratings and review counts come from public review platforms. We link to the original source and keep the underlying review text out of this profile.

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