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Awario

Awario

Sales & CRM · awario.com/

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Overview

Awario is a brand monitoring and social media listening tool. It helps businesses track online mentions of their brand across social media, blogs, forums, news, and more. The tool stands out by crawling over 13 billion web pages daily, making it fast and comprehensive. Users get real-time alerts about important conversations, allowing them to respond quickly and stay ahead. Awario shines in reputation management, market research, social customer service, and finding sales leads. Results come fast as you set alerts and start seeing mentions immediately. It’s great for spotting trends, understanding audience sentiment, and engaging directly with customers online. The tool fits well into a company’s GTM stack by complementing CRM and marketing platforms with valuable social insights. However, Awario is not designed to replace full-scale PR agencies or complex data analytics suites. It’s best used for day-to-day brand monitoring and quick social engagement, making it ideal for businesses wanting hands-on control of their online presence.

The problem Awario solves

Sales and revenue teams often struggle to turn scattered data, manual handoffs, and disconnected execution into a repeatable go-to-market workflow. Awario is relevant because its researched profile documents awario is a brand monitoring and social media listening tool. The practical evaluation question is whether its stated capabilities, pricing, and integrations match the team's current motion and operating constraints.

Best for

  • recommended for businesses and marketers who want to track conversations about their brand across social media and the web, engage with customers, and grow bran
  • Startups, SMBs, Enterprise teams with a defined revenue workflow
  • social listening
  • apis social media analytics

Not a fit if

  • Teams needing replace full-scale PR agencies or complex data analytics suites
  • Teams that need unlimited usage without plan or credit limits
  • Organizations that cannot validate vendor claims, data coverage, or implementation effort during evaluation

Why it’s listed

  • Adds a distinct sales or revenue workflow to the directory
  • Profile contains a researched description, ICP, capabilities, and pricing snapshot
  • Names concrete workflow connections including LinkedIn, Facebook, Instagram

Pricing

Free

$89 per month

free trial on the Starter plan, which includes monitoring 3 topics and 30,000 new mentions monthly

  • Track brand mentions everywhere online
  • Analyze mention sentiment and share
  • Engage with customers on social
  • Discover sales opportunities social
  • Identify and connect with influencers
  • Generate custom social media reports
  • Marketing automation
  • Social Listening

Basic

$12 per month

Basic features Email support Professional $12

  • Track brand mentions everywhere online
  • Analyze mention sentiment and share
  • Engage with customers on social
  • Discover sales opportunities social
  • Identify and connect with influencers
  • Generate custom social media reports
  • Marketing automation
  • Social Listening

Starter

$89 per month

Starter plan, which includes monitoring 3 topics and 30,000 new mentions monthly

  • Track brand mentions everywhere online
  • Analyze mention sentiment and share
  • Engage with customers on social
  • Discover sales opportunities social
  • Identify and connect with influencers
  • Generate custom social media reports
  • Marketing automation
  • Social Listening

Growth

$130 per month

growth View Pricing: Starting at $129

  • Track brand mentions everywhere online
  • Analyze mention sentiment and share
  • Engage with customers on social
  • Discover sales opportunities social
  • Identify and connect with influencers
  • Generate custom social media reports
  • Marketing automation
  • Social Listening

Features

Track brand mentions everywhere onlineDocumented in the sourced profile.
Analyze mention sentiment and shareDocumented in the sourced profile.
Engage with customers on socialDocumented in the sourced profile.
Discover sales opportunities socialDocumented in the sourced profile.
Identify and connect with influencersDocumented in the sourced profile.
Generate custom social media reportsDocumented in the sourced profile.
Marketing automationDocumented in the sourced profile.
Social ListeningDocumented in the sourced profile.
Apis Social Media AnalyticsDocumented in the sourced profile.
Social Media Monitoring ApisDocumented in the sourced profile.

Integrations

LinkedInFacebookInstagramTwitterAPI

Pros & cons

Pros

  • Documented capability: Track brand mentions everywhere online
  • Documented capability: Analyze mention sentiment and share
  • Profile names a concrete ICP: Awario is recommended for businesses and marketers who want to track conversations about their brand across social media and the web, engage with cust
  • Public profile names LinkedIn, Facebook, Instagram as connected workflow surfaces

Cons

  • Some pricing or higher-tier terms are not publicly itemized
  • Fit is strongest for the stated Startups, SMBs, Enterprise audience rather than every team
  • Named integrations should be validated against the team's exact plan and workflow
  • Reported outcomes and vendor claims should be validated with the buyer's own data

What the record shows

—/5
No reviews yet aggregated
ColdIQ profile ↗Vendor website ↗

Independent profile evidence describes awario is a brand monitoring and social media listening tool.

Summary and score aggregated from public review platforms. We link to original reviews rather than reproducing them — read the source before deciding.

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