Audyense·
Side-by-side record

Awario vs. Fathom

Built from each tool’s researched, reviewed record. Figures are checked against public pricing pages at research time — always confirm current pricing with the vendor before buying.

The short version

Fathom starts at $15 per seat, versus Awario at $29.

Full comparison

Awariofrom $29 per month
Fathomfrom $15 per user/month, billed annually (Team plan, 2+ users)
Audyense Score32AS*Low76AS*Strong
PositioningAwario is a brand monitoring and social media listening tool.Free AI notetaker for Zoom, Teams, and Google Meet
Free tierYesYes
DeploymentCloud / SaaSCloud / SaaS
Best fitStartup, SMB, EnterpriseStartup, SMB, Mid-market
Pricing plans
  • Free$89
  • Basic$12
  • Starter$89
  • Growth$130
  • Team$15
Track brand mentions everywhere onlineYesDocumented in the sourced profile.
Analyze mention sentiment and shareYesDocumented in the sourced profile.
Engage with customers on socialYesDocumented in the sourced profile.
Discover sales opportunities socialYesDocumented in the sourced profile.
Identify and connect with influencersYesDocumented in the sourced profile.
Generate custom social media reportsYesDocumented in the sourced profile.
Marketing automationYesDocumented in the sourced profile.
Social ListeningYesDocumented in the sourced profile.
Apis Social Media AnalyticsYesDocumented in the sourced profile.
Social Media Monitoring ApisYesDocumented in the sourced profile.
Integrations verified5+
Aggregate rating · No reviews yet5.0 · 6.9k reviews
Integrations
LinkedInFacebookInstagramTwitterAPI
ZoomMicrosoft TeamsGoogle MeetSlack
Security & compliance
SOC 2 Type IIGDPRHIPAA
Pros
  • Documented capability: Track brand mentions everywhere online
  • Documented capability: Analyze mention sentiment and share
  • Profile names a concrete ICP: Awario is recommended for businesses and marketers who want to track conversations about their brand across social media and the web, engage with cust
  • Public profile names LinkedIn, Facebook, Instagram as connected workflow surfaces
  • Free plan is fully featured for unlimited recordings/transcripts
  • Very high user satisfaction and ease-of-use scores on G2
  • Deep CRM and calendar integrations, plus MCP/API access
Cons
  • Some pricing or higher-tier terms are not publicly itemized
  • Fit is strongest for the stated Startups, SMBs, Enterprise audience rather than every team
  • Named integrations should be validated against the team's exact plan and workflow
  • Reported outcomes and vendor claims should be validated with the buyer's own data
  • Managing multiple notetaker bots in one meeting can be clunky per reviews
Visit Awario ↗Visit Fathom ↗