BooleanMaths

Sales & CRM · booleanmaths.com/?utm_source=coldiq

Overview

BooleanMaths is a marketing analytics tool designed to unify Ecommerce, Ads, and Checkout data for precise marketing attribution. It helps businesses know which ad channels and campaigns actually drive sales by cleaning tracking data and removing duplicates. The tool tracks conversions with 98%+ accuracy and reveals the complete customer journey for confident, data-driven ad spending decisions. It shines in situations where businesses use multiple ad platforms like Meta and Google and want to fix tracking issues caused by cookie expiry or broken data flows. Users see results quickly, often right after installing the pixel and connecting ad accounts, thanks to its easy 4-step setup that includes server-side tracking with Conversion APIs. BooleanMaths integrates smoothly with Shopify, Meta, Google Ads, and popular marketing tools like Klaviyo and Mailchimp, acting as the missing data layer to improve ROAS and campaign targeting. However, it’s not suited for non-Ecommerce businesses or those not using ad platforms like Meta or Google Ads. Its focus is on giving D2C brands precise, actionable attribution data, not broad website analytics.

The problem BooleanMaths solves

Sales and revenue teams often struggle to turn scattered data, manual handoffs, and disconnected execution into a repeatable go-to-market workflow. BooleanMaths is relevant because its researched profile documents booleanmaths is a marketing analytics tool designed to unify ecommerce, ads, and checkout data for precise marketing attribution. The practical evaluation question is whether its stated capabilities, pricing, and integrations match the team's current motion and operating constraints.

Best for

recommended for Shopify brands and agencies managing ads on Google and Meta who want accurate marketing attribution and real-time ad tracking to boost true ROAS
Startups, SMBs, Enterprise teams with a defined revenue workflow
attribution modeling
boolean search tools

Not a fit if

Teams looking for a single-purpose tool outside its documented go-to-market focus
Teams that need unlimited usage without plan or credit limits
Organizations that cannot validate vendor claims, data coverage, or implementation effort during evaluation

Why it’s listed

Adds a distinct sales or revenue workflow to the directory
Profile contains a researched description, ICP, capabilities, and pricing snapshot
Names concrete workflow connections including Salesforce, HubSpot, LinkedIn

Pricing

Free

$60 per month

free trials available for all tiers

Advanced analytics for Shopify brands
Boost ad ROAS with Conversion APIs
Smart short links with bfast.ai
True multi-touch attribution
Unify ads
checkouts
CRM data
Accurate first-party data tracking

Business

$9 per month

Business View Pricing: Starting at $9

Advanced analytics for Shopify brands
Boost ad ROAS with Conversion APIs
Smart short links with bfast.ai
True multi-touch attribution
Unify ads
checkouts
CRM data
Accurate first-party data tracking

Enterprise

Custom pricing

Enterprise, all including key features like multi-touch attribution, checkout data recovery, and P&L logistics sync

Advanced analytics for Shopify brands
Boost ad ROAS with Conversion APIs
Smart short links with bfast.ai
True multi-touch attribution
Unify ads
checkouts
CRM data
Accurate first-party data tracking

Pro

Custom pricing

Pro plan and above include AI Recommendations and varying levels of agent access, from limited to full, unlike the Startup plan which lacks these

Advanced analytics for Shopify brands
Boost ad ROAS with Conversion APIs
Smart short links with bfast.ai
True multi-touch attribution
Unify ads
checkouts
CRM data
Accurate first-party data tracking

Features

Advanced analytics for Shopify brandsDocumented in the sourced profile.

Boost ad ROAS with Conversion APIsDocumented in the sourced profile.

Smart short links with bfast.aiDocumented in the sourced profile.

True multi-touch attributionDocumented in the sourced profile.

Unify adsDocumented in the sourced profile.

checkoutsDocumented in the sourced profile.

CRM dataDocumented in the sourced profile.

Accurate first-party data trackingDocumented in the sourced profile.

Account researchDocumented in the sourced profile.

Attribution ModelingDocumented in the sourced profile.

Integrations

SalesforceHubSpotLinkedInGoogle AdsAPI

Pros & cons

Pros

Documented capability: Advanced analytics for Shopify brands
Documented capability: Boost ad ROAS with Conversion APIs
Profile names a concrete ICP: BooleanMaths is recommended for Shopify brands and agencies managing ads on Google and Meta who want accurate marketing attribution and real-time ad t
Public profile names Salesforce, HubSpot, LinkedIn as connected workflow surfaces

Cons

Pricing and usage limits should be rechecked before purchase
Fit is strongest for the stated Startups, SMBs, Enterprise audience rather than every team
Named integrations should be validated against the team's exact plan and workflow
Reported outcomes and vendor claims should be validated with the buyer's own data

What the record shows

—_/5

No reviews yet aggregated

ColdIQ profile ↗Vendor website ↗

Independent profile evidence describes booleanmaths is a marketing analytics tool designed to unify ecommerce, ads, and checkout data for precise marketing attribution.

Summary and score aggregated from public review platforms. We link to original reviews rather than reproducing them — read the source before deciding.

User reviews

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