Audyense
Tally
Marketing · tally.so
Overview
Tally lets non-technical teams build forms, surveys, and lead-capture flows as easily as writing a document, with conditional logic, payments, and signatures included free on an unlimited-response plan. Paid tiers add white-labeling, team collaboration, and analytics for teams that outgrow the free plan.
The problem Tally solves
Small teams and solo builders historically had to choose between expensive, feature-gated form builders or clunky free alternatives. Tally solves this by giving away nearly all core form-building functionality — conditional logic, payments, signatures, and integrations — for free, letting non-technical users build forms as easily as writing a document, a gap most acutely felt by indie makers, freelancers, and small SaaS or no-code teams who need fast, professional-looking forms without per-response caps or paywalled essentials.
Decision context
Use these points to test whether the product fits your operation, not just whether it has a long feature list.
- Published starting price: Free. Confirm user, usage, and feature limits for the plan you would actually buy.
- Deployment: cloud. Check security, data-residency, and access requirements for every team that will use it.
- Verified integrations include Zapier, Make, n8n, Google Sheets, Notion, Coda. Validate sync direction and plan limits for the connections that matter.
- This record was last checked on 7/31/2026; pricing and features can change.
How to evaluate Tally
A listing helps create a shortlist; a trial with the team’s real workflow decides whether the tool fits. Use this reading with the structured facts and confirm changes with the vendor.
Workflow fit
The record describes it as a fit for Solo makers, freelancers, and small or bootstrapped teams that want a free, full-featured form builder without a paywall., Indie SaaS and no-code builders already using Notion, Airtable, Zapier, or Make., Teams that want fast, document-like form authoring rather than a drag-and-drop builder.. Check that this context matches the volume, roles, and processes your team needs it to support.
Pilot questions
- Can Tally complete the critical workflow without manual work outside the product?
- Do the recorded connections (Zapier, Make, n8n, Google Sheets) support the sync direction, permissions, and volume we need?
- What user, usage, storage, support, or security limits appear after the headline starting price?
Evidence and freshness
This record was checked on 7/31/2026. That date tells you when the record was reviewed, not that the vendor has left its terms unchanged since then.
Best for
- Solo makers, freelancers, and small or bootstrapped teams that want a free, full-featured form builder without a paywall.
- Indie SaaS and no-code builders already using Notion, Airtable, Zapier, or Make.
- Teams that want fast, document-like form authoring rather than a drag-and-drop builder.
Not a fit if
- Teams needing enterprise-grade certifications (no SOC 2 found) or deep compliance/audit tooling beyond basic data-retention controls.
- Teams needing advanced analytics, sentiment analysis, or AI-generated forms.
Why it’s listed
- A genuinely full-featured free tier with no response cap, verified against the live pricing page.
- Native, verified integrations with Zapier, Notion, Airtable, and Google Sheets.
Pricing
Free
FreeUnlimited forms and submissions with nearly all core features included, no card required.
- Unlimited forms & submissions
- Conditional logic, calculations, signatures, payments
- Password protection, close-on-date/limit, duplicate-submission prevention
- Google Sheets / Notion / Airtable / Zapier / Make integrations, webhooks
- 45+ languages & RTL support
Pro
$24 per monthFor creators and small teams who want branding removed and team collaboration.
- Remove Tally branding + custom domains
- Unlimited team collaboration
- Partial submissions capture, advanced customization/custom CSS
- Unlimited file uploads, workspaces & folders
- Form visit + drop-off analytics
Business
$74 per monthFor organizations needing data governance and lead-quality controls.
- Everything in Pro
- Automated data retention controls
- Email verification
- 90-day version history
Features
Integrations
Pros & cons
Pros
- Intuitive, fast setup with a user-friendly interface praised across G2 and Capterra.
- A genuinely unrestricted free tier with unlimited forms and submissions is a standout differentiator versus competitors like Typeform.
- Broad, seamless integrations, especially with Zapier, Google Sheets, Airtable, and Notion.
- Support is described as responsive, helpful, and unusually hands-on.
Cons
- Conditional logic and advanced field placement have a learning curve and can feel clunky.
- Analytics and export options are limited compared to top-tier survey tools.
- Some regional payment integrations (e.g. certain African payment providers) are unavailable.
- No AI-native form generation, unlike some newer AI-first competitors.
What we found
Reviewers on G2 and Capterra praise Tally's genuinely unrestricted free tier, fast setup, and native integrations with tools like Zapier, Airtable, and Notion; recurring complaints cover a learning curve for advanced conditional logic and limited built-in analytics.
Ratings and review counts come from public review platforms. We link to the original source and keep the underlying review text out of this profile.
User reviews
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