Skip to content
SE Ranking logo

SE Ranking

Marketing · seranking.com

Is this your tool? Claim this listing →

Overview

SE Ranking is a cloud-based, all-in-one SEO platform combining rank tracking, site audits, backlink analysis, competitor research, and on-page optimization in a single affordably-priced dashboard. Its AI Search Toolkit extends visibility tracking beyond Google to AI Overviews, ChatGPT, Gemini, and Perplexity. The platform is built for agencies and in-house teams managing several client or brand projects at once, with white-label reporting available as an add-on.

The problem SE Ranking solves

SEO teams and agencies managing multiple client accounts often need rank tracking, site audits, backlink monitoring, and competitor research spread across several separate, often expensive tools like Ahrefs or Semrush. SE Ranking solves this by bundling those core SEO functions into one affordably-priced, easy-to-use platform, adding AI-search visibility tracking for AI Overviews, ChatGPT, Gemini, and Perplexity on top — though it trades off some backlink-index depth and campaign-level marketing automation that broader marketing suites or higher-end SEO tools provide.

Decision context

Use these points to test whether the product fits your operation, not just whether it has a long feature list.

  • Published starting price: $103 per month. Confirm user, usage, and feature limits for the plan you would actually buy.
  • Deployment: cloud. Check security, data-residency, and access requirements for every team that will use it.
  • Verified integrations include Google Analytics 4, Google Search Console, Google Business Profile, Matomo Analytics, Looker Studio, Zapier. Validate sync direction and plan limits for the connections that matter.
  • This record was last checked on 7/30/2026; pricing and features can change.

How to evaluate SE Ranking

A listing helps create a shortlist; a trial with the team’s real workflow decides whether the tool fits. Use this reading with the structured facts and confirm changes with the vendor.

Workflow fit

The record describes it as a fit for Budget-conscious SEO teams and agencies wanting an Ahrefs/Semrush alternative at a lower price, Agencies managing multiple client projects needing rank tracking, audits, and reporting in one dashboard, Teams that also want AI-search visibility tracking (AI Overviews, ChatGPT, Gemini, Perplexity). Check that this context matches the volume, roles, and processes your team needs it to support.

Pilot questions

  • Can SE Ranking complete the critical workflow without manual work outside the product?
  • Do the recorded connections (Google Analytics 4, Google Search Console, Google Business Profile, Matomo Analytics) support the sync direction, permissions, and volume we need?
  • What user, usage, storage, support, or security limits appear after the headline starting price?

Evidence and freshness

This record was checked on 7/30/2026. That date tells you when the record was reviewed, not that the vendor has left its terms unchanged since then.

Best for

  • Budget-conscious SEO teams and agencies wanting an Ahrefs/Semrush alternative at a lower price
  • Agencies managing multiple client projects needing rank tracking, audits, and reporting in one dashboard
  • Teams that also want AI-search visibility tracking (AI Overviews, ChatGPT, Gemini, Perplexity)

Not a fit if

  • Teams needing the deepest backlink index and filtering granularity of Ahrefs or Majestic
  • Teams needing marketing automation, email/SMS, or CRM capability bundled into the same tool

Why it’s listed

  • Bundles rank tracking, site audits, backlink analysis, and competitor research into one affordably-priced platform
  • Adds AI-search visibility tracking for AI Overviews, ChatGPT, Gemini, and Perplexity alongside classic SEO
  • Well-reviewed on G2 (4.7/5, 2,396 reviews) and Capterra (4.7/5, 297 reviews), especially among agencies managing multiple client projects

Pricing

Core

$103 per month (billed annually)

SEO and AI-search visibility tracking for marketing teams with repeatable delivery.

  • 10 projects, 1 manager seat
  • 2,000 keywords + 100 AI prompts tracked daily
  • 5 domains in GEO/AI-search research
  • 250K pages/month in site audit
  • 25K API credits with MCP access

Growth

$223 per month (billed annually)

Automation and collaboration for agencies managing multiple clients.

  • 30 projects, 3 manager seats
  • 5,000 keywords + 250 AI prompts tracked daily
  • 15 domains in GEO/AI-search research
  • 2M pages/month in site audit
  • 100K API credits, historical data, guest links

Enterprise

Custom pricing

Custom SEO and AI-search platform for large teams with complex needs.

  • Custom keyword, project, and page limits
  • Full API and advanced integrations
  • Dedicated support and onboarding

Features

A/B testingNot part of the feature set
AI featuresAI Writer, AI Search Toolkit, AI Overviews/ChatGPT/Gemini/Perplexity trackers, Claude MCP integration
Audience segmentationNo CRM or audience-segmentation capability
Campaign analyticsTraffic and social-media analytics cover organic/social performance, but no native paid-campaign (Google/Meta Ads) dashboard
Email marketingNo email-campaign/sending tool; only email notifications for backlink monitoring
Landing pages & formsNot part of the feature set
Marketing automationNot part of the feature set
Public APIData API and Project API with token-auth REST endpoints
SMS marketingNot part of the feature set
Social media managementDedicated SMM tool with post scheduling and cross-platform analytics across up to 8 networks

Integrations

Google Analytics 4Google Search ConsoleGoogle Business ProfileMatomo AnalyticsLooker StudioZapierMake.comn8nAppy Pie AutomateWordPressWixFacebookBing PlacesApple Business ConnectWhatagraphAgencyAnalytics

Pros & cons

Pros

  • Strong value and affordability compared to Ahrefs and Semrush
  • All-in-one platform — rank tracking, audits, backlinks, and competitor research in one place
  • Clean, intuitive interface that's accessible to SEO beginners
  • Responsive, helpful customer support

Cons

  • Rank-tracking reliability issues and occasional data lag reported by users
  • Price has increased over time, reducing the original value proposition for some
  • Smaller backlink and keyword database than Ahrefs or Semrush, with fewer filtering options
  • Report customization and API documentation described as limited by some users

What we found

4.7/5
2.4k reviews aggregatedLast checked 2026-07-30

Reviewers on G2 and Capterra consistently praise SE Ranking's affordability and all-in-one feature set (rank tracking, audits, backlinks, competitor research) versus pricier tools like Ahrefs and Semrush, along with an easy learning curve and responsive support. The most common complaints are occasional rank-tracking data lag, a smaller backlink index than top competitors, and pricing that has crept up over time.

Ratings and review counts come from public review platforms. We link to the original source and keep the underlying review text out of this profile.

User reviews

Written by Audyense accounts · moderated before publishing

No user reviews yet.

Used SE Ranking? Be the first to tell other buyers what actually worked.