Audyense·
Mouseflow

Mouseflow

Marketing · mouseflow.com

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Overview

Mouseflow is a behavior analytics platform that shows how visitors experience websites through session replay, click and scroll heatmaps, funnels, journey analytics, form analytics, feedback surveys, and friction detection. Marketing and product teams can identify where visitors hesitate or drop off, watch representative sessions, validate redesigns, and connect behavioral evidence to conversion work. Pricing starts with a free plan and scales by sessions, projects, retention, and advanced capabilities.

The problem Mouseflow solves

Analytics can show where a funnel loses users without revealing the friction, confusion, or hesitation behind the numbers. Mouseflow gives marketing, UX, and product teams session recordings, heatmaps, form analytics, and feedback tools to diagnose behavior and prioritize conversion and usability improvements.

Best for

  • B2B SaaS websites
  • Conversion optimization
  • UX and product marketing
  • Form and funnel diagnostics

Not a fit if

  • Server-side product telemetry
  • Teams needing only pageview analytics
  • Websites unable to implement privacy controls

Why it’s listed

  • Strong session and friction analysis
  • Free plan
  • Clear traffic-based tiers
  • Useful conversion workflow

Pricing

Free

Free

Limited traffic capture for spotting friction and drop-offs.

  • 500 sessions
  • One website
  • Heatmaps
  • Session replay

Essential

$25 per month

Core replay and heatmaps for a critical conversion flow.

  • 5,000 sessions
  • Funnels
  • Friction detection
  • Three-month retention

Advanced

$109 per month

More sessions, funnels, and analysis for growing websites.

  • 25,000 sessions
  • Five funnels
  • Journey analytics
  • Feedback surveys

Premium

$319 per month

Full-funnel clarity and richer stack connectivity.

  • 100,000 sessions
  • Data export
  • REST API
  • MCP

Features

Session replay
Click heatmaps
Scroll heatmaps
Funnel analytics
Journey analytics
Friction detection
Form analytics
Feedback surveys

Integrations

Google AnalyticsHubSpotShopifyWordPressGoogle Tag ManagerSlackZapierSalesforceAdobe AnalyticsTypeformIntercomAPIMCP

Security & compliance

GDPRCCPA

Pros & cons

Pros

  • Rich qualitative context
  • Broad behavioral toolkit
  • Accessible pricing
  • Privacy controls

Cons

  • Session volume limits matter
  • Requires careful masking and consent
  • Replay analysis takes time
  • Not a replacement for product analytics

What the record shows

/5
No reviews yet aggregated

A useful all-in-one behavior analytics option for marketing and product teams that need to connect replay evidence to conversion work.

Summary and score aggregated from public review platforms. We link to original reviews rather than reproducing them — read the source before deciding.

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