Moosend
Marketing · moosend.com
Overview
Moosend is a cloud-based email marketing and marketing automation platform for building campaigns, automation workflows, landing pages, and subscription forms. It targets budget-conscious small businesses and ecommerce teams with a drag-and-drop editor, segmentation, and real-time analytics. Moosend was acquired by Constant Contact in 2025.
The problem Moosend solves
Small businesses and ecommerce marketers often need email campaigns, automation, landing pages, and segmentation without paying enterprise prices or hiring technical staff. Moosend addresses this with an easy drag-and-drop builder, affordable tiered pricing, and automation workflows aimed at budget-conscious teams. It is less suited to organizations that require native SMS, social/omnichannel outreach, or highly flexible template design.
Decision context
Use these points to test whether the product fits your operation, not just whether it has a long feature list.
- Published starting price: $9 per month. Confirm user, usage, and feature limits for the plan you would actually buy.
- Deployment: cloud. Check security, data-residency, and access requirements for every team that will use it.
- Verified integrations include WooCommerce, Magento, Salesforce, HubSpot, Zoho CRM, Pipedrive. Validate sync direction and plan limits for the connections that matter.
- This record was last checked on 7/22/2026; pricing and features can change.
How to evaluate Moosend
A listing helps create a shortlist; a trial with the team’s real workflow decides whether the tool fits. Use this reading with the structured facts and confirm changes with the vendor.
Workflow fit
The record describes it as a fit for Small businesses and startups on a tight budget, Ecommerce email automation and newsletters, Non-technical marketers using drag-and-drop building. Check that this context matches the volume, roles, and processes your team needs it to support.
Pilot questions
- Can Moosend complete the critical workflow without manual work outside the product?
- Do the recorded connections (WooCommerce, Magento, Salesforce, HubSpot) support the sync direction, permissions, and volume we need?
- What user, usage, storage, support, or security limits appear after the headline starting price?
Evidence and freshness
This record was checked on 7/22/2026. That date tells you when the record was reviewed, not that the vendor has left its terms unchanged since then.
Best for
- Small businesses and startups on a tight budget
- Ecommerce email automation and newsletters
- Non-technical marketers using drag-and-drop building
Not a fit if
- Teams needing native SMS or social/omnichannel marketing
- Users needing highly flexible, advanced template design control
Why it’s listed
- Widely used, highly rated affordable email marketing and automation platform (4.7/5 on G2)
- Strong fit for SMBs and ecommerce seeking automation without enterprise pricing
- Established vendor, now backed by Constant Contact
Pricing
Pro
$9 per monthEntry paid plan starting at $9/mo for up to 500 contacts, scaling with list size, billed monthly (annual saves ~20%).
- Unlimited email campaigns/sends
- Marketing automation
- Landing pages and subscription forms
- A/B testing
- Real-time reporting and analytics
- 80+ integrations
Moosend+
Custom pricingCustom-priced plan with all Pro features plus selectable enterprise add-ons.
- Dedicated IPs
- Transactional emails
- Audience discovery
- Custom dashboards
- SSO & SAML
- Additional team members
Enterprise
Custom pricingCustom-quoted plan for larger teams needing managed service and guarantees.
- All Pro features
- Dedicated account manager
- Priority support
- 10+ team members
- SLA
- Deliverability and strategy optimization
Features
Integrations
Security & compliance
Pros & cons
Pros
- Intuitive, easy-to-use drag-and-drop email builder
- Low pricing and strong value for money
- Capable marketing automation workflows
- Responsive, helpful customer support
Cons
- Performance can slow when handling large lists or complex segment filters
- Advanced automation has a learning curve
- Template and design customization can feel limited
- No native SMS or social channel marketing
What we found
Reviewers (G2) consistently praise Moosend's ease of use, affordability, drag-and-drop editor, and responsive support; recurring criticisms note slowdowns when working with large lists or complex segments and a learning curve for advanced automations.
Ratings and review counts come from public review platforms. We link to the original source and keep the underlying review text out of this profile.
User reviews
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