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InsightSquared

InsightSquared

Marketing · www.insightsquared.com/

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Overview

InsightSquared? InsightSquared is a revenue intelligence and RevOps analytics platform that connects to CRMs like Salesforce and HubSpot to deliver AI-powered forecasting, pipeline analytics, full-funnel dashboards, and guided selling for B2B sales, marketing, and customer success teams. It captures activity and conversation data, unifies it with CRM and marketing information, and surfaces insights that help organizations build healthier pipelines, improve conversion rates, and drive more predictable revenue. How much does InsightSquared cost? InsightSquared's pricing is not published as a simple self-serve rate card. TrustRadius comparison pages for the Mediafly Intelligence360 platform based on InsightSquared list a starting price of around $65 per month and indicate that a free trial and freemium version are available, but most customers engage in custom, quote-based pricing depending on user counts, modules, and services. Enterprise buyers should expect to speak with sales for a tailored proposal. What are the main features of InsightSquared? Key capabilities of InsightSquared include AI sales forecasting, RevOps and executive dashboards, interactive reporting, activity capture, conversation intelligence, guided selling and next-best actions, advanced sales math analytics, marketing funnel and attribution reporting, customer success and renewal analytics, and connectors to more than 50 external systems. Together these features give RevOps teams a single platform to understand and optimize their entire revenue engine. Who are InsightSquared's main competitors? InsightSquared primarily competes with other revenue intelligence and forecasting platforms and RevOps BI tools. Common alternatives evaluated by buyers include Clari, Gong (for revenue intelligence plus conver

The problem InsightSquared solves

Marketing and growth teams need to turn fragmented buyer signals, manual processes, and disconnected systems into a repeatable go-to-market workflow. InsightSquared is relevant because the independently researched profile documents insightsquared? Buyers should validate its current pricing, integrations, data coverage, and operating fit before committing.

Best for

  • SMB · Mid-market · Enterprise December 2025
  • RevOps & Sales Analytics
  • Marketing, growth, or demand-generation teams

Not a fit if

  • Teams seeking a workflow outside the product's documented category
  • Teams requiring a permanent free tier
  • Organizations that cannot validate data coverage, implementation effort, or vendor claims

Why it’s listed

  • Adds a distinct marketing or growth workflow to the directory
  • Independent profile includes pricing, capabilities, integrations, and tradeoffs
  • Names connections such as Salesforce, HubSpot, Marketo

Pricing

Starting plan

$51 per month

Public profile shows a starting price of 51 USD; confirm billing period and included limits.

  • AI Sales Forecasting
  • RevOps Dashboards
  • Interactive Reporting
  • Activity Capture
  • Conversation Intelligence
  • Guided Selling
  • Advanced Sales Math
  • Interactive Pipeline Management

Higher tiers

Custom pricing

Higher tiers, usage limits, and enterprise terms should be confirmed with the vendor.

  • Interactive Reporting
  • Activity Capture
  • Conversation Intelligence
  • Guided Selling
  • Advanced Sales Math
  • Interactive Pipeline Management
  • Marketing Analytics & Attribution
  • Customer Success & Retention Analytics

Features

AI Sales ForecastingDocumented in the sourced profile.
RevOps DashboardsDocumented in the sourced profile.
Interactive ReportingDocumented in the sourced profile.
Activity CaptureDocumented in the sourced profile.
Conversation intelligenceDocumented in the sourced profile.
Guided SellingDocumented in the sourced profile.
Advanced Sales MathDocumented in the sourced profile.
Interactive Pipeline ManagementDocumented in the sourced profile.
Marketing Analytics & AttributionDocumented in the sourced profile.
Customer Success & Retention AnalyticsDocumented in the sourced profile.
Board & Executive ReportingDocumented in the sourced profile.
Role-based Self-serviceDocumented in the sourced profile.

Integrations

SalesforceHubSpotMarketoPardotGoogle AnalyticsOutreachMakeLinkedIn

Pros & cons

Pros

  • Highly intuitive, visually rich dashboards and reports that make it easy for reps and executives to understand pipeline, KPIs, and performance at a glance. Large library of out-of-the-box reports and dashboards, reducing the need to build everything from scratch and helping non-technical users get value quickly. Deep, reliable integration with Salesforce that turns CRM data into flexible pivots and historical trend analyses, often described as a powerful overlay to Salesforce reporting. Strong forecasting and pipeline analysis capabilities, including historical tracking and filters that make board prep, executive reviews, and coaching conversations much easier. Responsive, high-touch customer support and customer success teams that help with configuration, custom dashboards, and ongoing optimization. Highly customizable views, cards, and leaderboards that allow teams to tailor analytics to different roles, from SDRs to executives.
  • Documented capability: AI Sales Forecasting
  • Documented capability: RevOps Dashboards
  • Names workflow connections including Salesforce, HubSpot, Marketo

Cons

  • ider stand-alone alternatives like Clari or Revenue Grid. InsightSquared alternatives Clari Gong Revenue Grid People.ai What reviewers say across the web G2 4.4 / 5 1,332 reviews Capterra 4.6 / 5 51 reviews TrustRadius 7.7 / 10 47 reviews Tool research is the easy part. Someone still has to build the lists, write the copy, make the calls, and book the meetings. Book a strategy call Questions, answered Frequently asked about InsightSquared The short version is on the surface. Open any question to go deeper. What is InsightSquared? InsightSquared is a revenue intelligence and RevOps analytics platform that connects to CRMs like Salesforce and HubSpot to deliver AI-powered forecasting, pipeline analytics, full-funnel dashboards, and guided selling for B2B sales, marketing, and customer success teams. It captures activity and conversation data, unifies it with CRM and marketing information, and surfaces insights that help organizations build healthier pipelines, improve conversion rates, and drive more predictable revenue. How much does InsightSquared cost? InsightSquared's
  • Pricing and usage limits should be checked against the exact plan
  • Fit is strongest for the stated SMB, Mid-market, Enterprise audience
  • Reported outcomes should be validated with the buyer's own data

What the record shows

4.4/5
1.3k reviews aggregatedLast checked 2026-08-18

Independent SalesHive research describes insightsquared?

Summary and score aggregated from public review platforms. We link to original reviews rather than reproducing them — read the source before deciding.

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