Audyense·
Side-by-side record

Lunio vs. Starnus

Built from each tool’s researched, reviewed record. Figures are checked against public pricing pages at research time — always confirm current pricing with the vendor before buying.

The short version

Starnus starts at $50 per seat, versus Lunio at $500,000.

Full comparison

Luniofrom $500,000 per month
Starnusfrom $50 EUR per month (Pro)
Audyense Score34AS*Low44AS*Low
PositioningLunio is a real-time invalid traffic detection tool designed for paid media marketers.AI SDR platform that runs outbound prospecting, enrichment, outreach, and follow-ups on autopilot.
Free tierYesNo
DeploymentCloud / SaaSCloud / SaaS
Best fitStartupStartup, SMB, Mid-market
Pricing plans
  • Free$0
  • Basic$12
  • StarterFree
  • Professional$12
  • Pro$50
  • Pro+$125
  • Ultra$250
  • Managed Service$900
Real-time invalid traffic detectionYesDocumented in the sourced profile.
Machine learning algorithm accuracyYesDocumented in the sourced profile.
Multi-platform campaign protectionYesDocumented in the sourced profile.
Automatic IP blockingYesDocumented in the sourced profile.
Granular campaign analyticsYesDocumented in the sourced profile.
GDPR and CCPA compliantYesDocumented in the sourced profile.
Data enrichmentYesDocumented in the sourced profile.
Sales engagementYesDocumented in the sourced profile.
Ai AdvertisingYesDocumented in the sourced profile.
Programmatic Ad AutomationYesDocumented in the sourced profile.
Integrations verified5+
Aggregate rating · No reviews yet5.0 · 2 reviews
Integrations
MakeLinkedInGoogle AdsFacebookAPI
SmartleadUnipileHubSpotPerplexity
Security & compliance
GDPR
Pros
  • Documented capability: Real-time invalid traffic detection
  • Documented capability: Machine learning algorithm accuracy
  • Profile names a concrete ICP: Lunio is recommended for performance marketers and businesses using paid media who want to stop fake clicks and wasted ad spend. Leading brands like D
  • Public profile names Make, LinkedIn, Google Ads as connected workflow surfaces
  • Fast automated ICP and prospect-list generation
  • Combines email and LinkedIn outreach in one flow
  • Cheaper than enterprise AI-SDR alternatives
Cons
  • Some pricing or higher-tier terms are not publicly itemized
  • Fit is strongest for the stated Startups audience rather than every team
  • Named integrations should be validated against the team's exact plan and workflow
  • Reported outcomes and vendor claims should be validated with the buyer's own data
  • No independent review-platform rating found to verify real-world satisfaction
  • Credit-based limits on leads/messages per tier
Visit Lunio ↗Visit Starnus ↗

Editorial read of this comparison

The table summarizes structured facts; this section explains what the differences mean for a real buying decision.

Where each tool fits, and where it may not

Lunio

Lunio is a real-time invalid traffic detection tool designed for paid media marketers. It helps identify and block fake ad clicks that waste budget and skew data, improving campaign performance. Lunio stands out by using machine learning to catch invalid clicks without slowing down your site. It’s cookieless and fully compliant with GDPR and CCPA, ensuring privacy-friendly protection. The tool is best for advertisers running paid search, social, display, and Performance Max campaigns who need to reduce wasted spend and improve lead quality. Results show quickly, often in the first month, by exposing invalid clicks and saving significant ad spend. It provides detailed campaign analytics, helping marketers make smarter decisions. Lunio integrates smoothly with platforms like Google Ads, Meta, and Bing, fitting into your marketing tech stack to optimize ad traffic quality. It’s not built for general website analytics or security; instead, it focuses specifically on invalid traffic in paid media. If you want to stop fake clicks and boost real conversions fast, Lunio is a practical choice.

A particularly good fit for: recommended for performance marketers and businesses using paid media who want to stop fake clicks and wasted ad spend. Leading brands like DeVry University and Startups teams with a defined revenue workflow ai advertising

May be a poor fit if: Teams looking for a single-purpose tool outside its documented go-to-market focus Teams that need unlimited usage without plan or credit limits

Starnus

Starnus is an agentic outbound sales platform for B2B teams that want to move from ICP definition to lead discovery, enrichment, personalized outreach, and reply tracking inside one workflow. It positions itself as an AI employee for outbound sales, with the goal of reducing the manual work involved in running lean GTM motions.

A particularly good fit for: Solo founders and small B2B teams doing outbound without a dedicated SDR

May be a poor fit if: Enterprises needing established vendor track record and reviews

Pricing and plan structure

Lunio: Published starting price $500,000 per month

  • Free$0 per month
  • Basic$12 per month
  • StarterFree
  • Professional$12 per month

Starnus: Published starting price $50 EUR per month (Pro)

  • Pro$50 EUR/month
  • Pro+$125 EUR/month
  • Ultra$250 EUR/month
  • Managed Service$900 EUR/month starting

Capabilities worth validating

  • Lunio: Real-time invalid traffic detection, Machine learning algorithm accuracy, Multi-platform campaign protection, Automatic IP blocking, Granular campaign analytics Integrations include Make, LinkedIn, Google Ads, Facebook.
  • Starnus: the record has no feature-level evidence yet; verify the workflow directly. Integrations include Smartlead, Unipile, HubSpot, Perplexity.

Questions to answer before switching

  • Does Lunio's selected plan include the features and limits we need?
  • Does Starnus's selected plan include the features and limits we need?
  • Does the exact integration path for Make, LinkedIn, Google Ads support the sync direction, permissions, and volume we need?
  • Is a hosted-only deployment acceptable for the team and customers who will use this system?

How to evaluate this shortlist

A useful comparison turns the differences between Sales & CRM tools into a concrete test. Use these steps to avoid choosing from a feature table or the lowest headline price alone.

  1. Start with a representative Sales & CRM workflow, not a feature checklist. Define who will use it, what data goes in, and what outcome the team needs.
  2. Test the complete path through Make, LinkedIn, Google Ads: permissions, sync direction, failure handling, and volume limits often matter more than the integration name.
  3. Compare the cost of the real scenario, including users, usage, storage, support, and contract requirements. The entry price alone does not measure adoption cost.
  4. Before switching, list the evidence gaps, request a demo of the critical workflow, and confirm security, data residency, export, and support with each vendor.

Some signals in these records are still incomplete. Treat that as a prompt to validate the workflow directly, not as a claim that a feature does not exist.

Research basis

Last checked: 2026-08-25. Pricing, integrations, feature support, and review signals can change, so treat this as a research snapshot and verify the final decision with the vendor.

Sources consulted: Lunio product site, ColdIQ profile, Vendor website; Starnus product site, Product Hunt, Starnus