Audyense·
Add your product
Side-by-side record

Freckle vs. Starnus

Built from each tool’s researched, reviewed record. Figures are checked against public pricing pages at research time — always confirm current pricing with the vendor before buying.

The short version

Starnus starts at $50 per seat, versus Freckle at $99.

Full comparison

Frecklefrom $99 per month
Starnusfrom $50 EUR per month (Pro)
Audyense Score32AS*Low44AS*Low
PositioningFreckle is a CRM data enrichment tool designed to auto-update and clean your CRM records by gathering data from over 40 sources.AI SDR platform that runs outbound prospecting, enrichment, outreach, and follow-ups on autopilot.
Free tierYesNo
DeploymentCloud / SaaSCloud / SaaS
Best fitStartup, SMB, Mid-marketStartup, SMB, Mid-market
Pricing plans
  • FreeFree
  • BasicCustom pricing
  • Premium$99
  • Pro$99
  • Pro$50
  • Pro+$125
  • Ultra$250
  • Managed Service$900
Auto-enrich every CRM recordYesDocumented in the sourced profile.—
Ask for any data pointYesDocumented in the sourced profile.—
Use incomplete data freelyYesDocumented in the sourced profile.—
Sync enriched data automaticallyYesDocumented in the sourced profile.—
Work in spreadsheet interfaceYesDocumented in the sourced profile.—
AI scores custom leadsYesDocumented in the sourced profile.—
Lead generationYesDocumented in the sourced profile.—
Data enrichmentYesDocumented in the sourced profile.—
Workflow automationYesDocumented in the sourced profile.—
Account researchYesDocumented in the sourced profile.—
Integrations verified5+—
Aggregate rating— · No reviews yet5.0 · 2 reviews
Integrations
HubSpotZapierLinkedInAPIWebhooks
SmartleadUnipileHubSpotPerplexity
Security & compliance——
Pros
  • Documented capability: Auto-enrich every CRM record
  • Documented capability: Ask for any data point
  • Profile names a concrete ICP: Freckle is recommended for RevOps teams using HubSpot who need to automatically clean and enrich every CRM record with specific data from 40+ provider
  • Public profile names HubSpot, Zapier, LinkedIn as connected workflow surfaces
  • Fast automated ICP and prospect-list generation
  • Combines email and LinkedIn outreach in one flow
  • Cheaper than enterprise AI-SDR alternatives
Cons
  • Some pricing or higher-tier terms are not publicly itemized
  • Fit is strongest for the stated Startups, SMBs, Mid-market audience rather than every team
  • Named integrations should be validated against the team's exact plan and workflow
  • Reported outcomes and vendor claims should be validated with the buyer's own data
  • No independent review-platform rating found to verify real-world satisfaction
  • Credit-based limits on leads/messages per tier
Visit Freckle ↗Visit Starnus ↗

Editorial read of this comparison

The table summarizes structured facts; this section explains what the differences mean for a real buying decision.

Where each tool fits, and where it may not

Freckle

Freckle is a CRM data enrichment tool designed to auto-update and clean your CRM records by gathering data from over 40 sources. It sits on top of your CRM, making it easy to enrich incomplete or messy data using natural language requests. Users rely on Freckle because it fills data gaps effectively, even when only limited information is available, without requiring a credit card to start. Freckle excels in automating account research, lead scoring, and data enrichment at scale. It provides ultra-specific information like job openings or LinkedIn URLs, saving time on manual research. After setup, you can see enriched data flowing into your CRM within minutes, helping sales and marketing teams act quickly on fresh insights. Freckle integrates seamlessly with HubSpot, webhooks, and other GTM tools to keep your CRM as the single source of truth. It offers spreadsheet-like data manipulation for easy cleaning and syncing. However, it’s not a full CRM or a campaign management platform, but a focused tool for enrichment and research. It’s perfect when you want smarter data, fast and simple.

A particularly good fit for: recommended for RevOps teams using HubSpot who need to automatically clean and enrich every CRM record with specific data from 40+ providers. It’s perfect if yo Startups, SMBs, Mid-market teams with a defined revenue workflow integrations & workflows

May be a poor fit if: Teams looking for a single-purpose tool outside its documented go-to-market focus Teams that need unlimited usage without plan or credit limits

Starnus

Starnus is an agentic outbound sales platform for B2B teams that want to move from ICP definition to lead discovery, enrichment, personalized outreach, and reply tracking inside one workflow. It positions itself as an AI employee for outbound sales, with the goal of reducing the manual work involved in running lean GTM motions.

A particularly good fit for: Solo founders and small B2B teams doing outbound without a dedicated SDR

May be a poor fit if: Enterprises needing established vendor track record and reviews

Pricing and plan structure

Freckle: Published starting price $99 per month

  • FreeFree
  • BasicCustom pricing
  • Premium$99 per user/month
  • Pro$99 per user/month

Starnus: Published starting price $50 EUR per month (Pro)

  • Pro$50 EUR/month
  • Pro+$125 EUR/month
  • Ultra$250 EUR/month
  • Managed Service$900 EUR/month starting

Capabilities worth validating

  • Freckle: Auto-enrich every CRM record, Ask for any data point, Use incomplete data freely, Sync enriched data automatically, Work in spreadsheet interface Integrations include HubSpot, Zapier, LinkedIn, API.
  • Starnus: the record has no feature-level evidence yet; verify the workflow directly. Integrations include Smartlead, Unipile, HubSpot, Perplexity.

Questions to answer before switching

  • Does Freckle's selected plan include the features and limits we need?
  • Does Starnus's selected plan include the features and limits we need?
  • Does the exact integration path for HubSpot, Zapier, LinkedIn support the sync direction, permissions, and volume we need?
  • Is a hosted-only deployment acceptable for the team and customers who will use this system?

How to evaluate this shortlist

A useful comparison turns the differences between Sales & CRM tools into a concrete test. Use these steps to avoid choosing from a feature table or the lowest headline price alone.

  1. Start with a representative Sales & CRM workflow, not a feature checklist. Define who will use it, what data goes in, and what outcome the team needs.
  2. Test the complete path through HubSpot, Zapier, LinkedIn: permissions, sync direction, failure handling, and volume limits often matter more than the integration name.
  3. Compare the cost of the real scenario, including users, usage, storage, support, and contract requirements. The entry price alone does not measure adoption cost.
  4. Before switching, list the evidence gaps, request a demo of the critical workflow, and confirm security, data residency, export, and support with each vendor.

Some signals in these records are still incomplete. Treat that as a prompt to validate the workflow directly, not as a claim that a feature does not exist.

Research basis

Last checked: 2026-08-25. Pricing, integrations, feature support, and review signals can change, so treat this as a research snapshot and verify the final decision with the vendor.

Sources consulted: Freckle product site, ColdIQ profile, Vendor website; Starnus product site, Product Hunt, Starnus