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Side-by-side record

folk vs. SDRx

A side-by-side view of the product records we have today. Use it to narrow the question, then confirm current pricing, limits, and security details with each vendor.

The short version

folk starts at $30 per seat, versus SDRx at $40. SDRx carries the higher aggregate rating (5.0/5 vs 4.5/5).

Full comparison

folkfrom $30 per seat/month
SDRxfrom $40 per month
Audyense Score71ASStrong50AS*Low
PositioningThe CRM that works for youAI SDR for account-based outreach, research, and follow-up.
Free tierNoNo
DeploymentCloud / SaaSCloud / SaaS
Best fitStartup, SMB, Mid-marketStartup, SMB, Mid-market
Pricing plans
  • Standard$30
  • Premium$60
  • Enterprise$100
    —
Custom objectsPartialPremium tier and above only ("Custom objects & deals")—
Workflow automationYesAI assistants/Magic Fields automate enrichment and follow-ups; deeper automation via Zapier/Make—
AI featuresYesMagic Fields, AI assistants, AI-based 0-100 lead scoring—
Native callingNoNo built-in dialer; calling tools (e.g., Aircall, Kaspr) connect only via integrations/Zapier—
Public APIPartialfolk API exists but is gated to the Premium tier and above—
Email & calendar syncYesGmail, Outlook, and Google Calendar sync included from the Standard tier—
Reporting & dashboardsPartialDashboards ship on Premium+; reviewers note reporting/forecasting depth is limited versus full CRMs—
Mobile appPartial"Contacts by folk CRM" app now live; its earlier absence was the top-cited review complaint—
Lead scoringPartialDelivered via AI Magic Fields (0-100 score) rather than a dedicated native scoring engine—
Sales forecastingNoNo dedicated weighted-probability forecasting tool; cited as a gap versus full CRMs in reviews—
AI-built ICP lists from a large prospecting database—Yes
LinkedIn outreach automation—Yes
Autonomous end-to-end outbound execution—Yes
Hyper-personalized 1:1 email generation using CRM/LinkedIn data—Yes
Adaptive multi-step follow-up sequencing—Yes
Automated account and competitor research—Yes
Email deliverability management (warmup, DMARC/DKIM, inbox rotation)—Yes
Integrations verified28+—
Aggregate rating4.5 · 323 reviews5.0 · 6 reviews
Integrations
LinkedIn (folkX Chrome extension)Sales NavigatorGmailOutlookGoogle CalendarWhatsApp+9 more
CRM syncEmailLinkedIn
Security & compliance
SOC 2 Type IGDPR compliantGoogle CASA (Cloud Application Security Assessment)
—
Pros
  • Ease of use and fast setup — reviewers repeatedly describe going from signup to a working CRM in under an hour.
  • LinkedIn Chrome extension and 1-click contact enrichment are the most cited standout features.
  • Responsive, high-quality customer support noted across G2 and Capterra reviews.
  • Affordable relative to heavier CRMs like Salesforce or HubSpot, per multiple reviewers.
  • Deep account research focus.
  • Personalized outreach over multiple channels.
  • Transparent product positioning around AI SDR workflows.
Cons
  • Missing native mobile app was historically the most-cited gap in G2/Capterra reviews (folk has since released a "Contacts by folk" mobile app).
  • Enrichment, AI-field, and messaging usage are capped by monthly credits (e.g., 500 enrichments/month on Standard), which reviewers say run out quickly.
  • Lacks advanced native sales features like deep pipeline forecasting/reporting and a native calling dialer out of the box.
  • Custom objects, deals, dashboards, and API access are locked behind the pricier Premium tier.
  • Review volume is still early.
  • Not positioned as a broad GTM platform.
Visit folk ↗Visit SDRx ↗

Editorial read of this comparison

The table summarizes structured facts; this section explains what the differences mean for a real buying decision.

Where each tool fits, and where it may not

folk

folk is a lightweight, relationship-focused CRM built for founders, agencies, startups, and partnership teams. Its LinkedIn Chrome extension (folkX) lets users capture and 1-click enrich contacts without leaving the platform, and it syncs email, calendar, and WhatsApp into a single, spreadsheet-like workspace. AI assistants and "Magic Fields" automate enrichment, lead scoring, and follow-up busywork on top of the core contact/pipeline layer.

A particularly good fit for: Founders, solopreneurs, and small agencies doing relationship- or network-based sales who want a CRM running the same day. Teams that want to capture and enrich leads directly from LinkedIn via a Chrome extension without separate enrichment tools. Small teams that prefer a flexible, spreadsheet-like interface over a heavily configured, traditional CRM.

May be a poor fit if: Sales orgs that need a mature native mobile app, native calling/dialer, or deep built-in forecasting out of the box. Teams whose enrichment, AI-field, or messaging volume will regularly exceed the monthly credit caps on lower tiers (e.g., 500 enrichments/month on Standard).

SDRx

SDRx is an AI SDR built for B2B sales teams that need deep account research and personalized multi-channel outreach at scale. It focuses on target lists, message personalization, and iterative follow-up over weeks rather than one-shot blasts.

A particularly good fit for: Sales teams running account-based outbound. Founders and growth teams that need research-heavy prospecting.

May be a poor fit if: Teams looking for a generic CRM. Very small teams that only need a simple send engine.

Pricing and plan structure

folk: Published starting price $30 per seat/month

  • Standard$30 per seat/month
  • Premium$60 per seat/month
  • Enterprise$100 per seat/month

SDRx: Published starting price $40 per month

Audyense does not have a verified public tier breakdown for this record. Confirm the current quote, seat model, usage limits, and contract terms with the vendor.

Capabilities worth validating

  • folk: Custom objects, Workflow automation, AI features, Public API, Email & calendar sync Integrations include LinkedIn (folkX Chrome extension), Sales Navigator, Gmail, Outlook.
  • SDRx: AI-built ICP lists from a large prospecting database, LinkedIn outreach automation, Autonomous end-to-end outbound execution, Hyper-personalized 1:1 email generation using CRM/LinkedIn data, Adaptive multi-step follow-up sequencing Integrations include CRM sync, Email, LinkedIn.

Questions to answer before switching

  • Does folk's selected plan include the features and limits we need?
  • Does SDRx's selected plan include the features and limits we need?
  • Does the exact integration path for LinkedIn (folkX Chrome extension), Sales Navigator, Gmail support the sync direction, permissions, and volume we need?
  • Is a hosted-only deployment acceptable for the team and customers who will use this system?

How to evaluate this shortlist

A useful comparison turns the differences between Sales & CRM tools into a concrete test. Use these steps to avoid choosing from a feature table or the lowest headline price alone.

  1. Start with a representative Sales & CRM workflow, not a feature checklist. Define who will use it, what data goes in, and what outcome the team needs.
  2. Test the complete path through LinkedIn (folkX Chrome extension), Sales Navigator, Gmail: permissions, sync direction, failure handling, and volume limits often matter more than the integration name.
  3. Compare the cost of the real scenario, including users, usage, storage, support, and contract requirements. The entry price alone does not measure adoption cost.
  4. Before switching, list the evidence gaps, request a demo of the critical workflow, and confirm security, data residency, export, and support with each vendor.

Structured signals help narrow the shortlist, but a trial with a real workflow is still the best way to validate the decision.

Research basis

Last checked: 2026-08-06. Pricing, integrations, feature support, and review signals can change, so treat this as a research snapshot and verify the final decision with the vendor.

Sources consulted: folk product site, G2, Capterra; SDRx product site, Product Hunt, SDRx