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Fathom vs. Upfluence

Built from each tool’s researched, reviewed record. Figures are checked against public pricing pages at research time — always confirm current pricing with the vendor before buying.

The short version

Fathom starts at $15 per seat, versus Upfluence at $299.

Full comparison

Fathomfrom $15 per user/month, billed annually (Team plan, 2+ users)
Upfluencefrom $299 per month
Audyense Score76AS*Strong33AS*Low
PositioningFree AI notetaker for Zoom, Teams, and Google MeetUpfluence is an influencer marketing platform designed to help brands find, manage, and pay content creators easily.
Free tierYesYes
DeploymentCloud / SaaSCloud / SaaS
Best fitStartup, SMB, Mid-marketStartup, SMB, Mid-market, Enterprise
Pricing plans
  • Team$15
  • Free$236
  • Basic$12
  • StarterFree
  • GrowthCustom pricing
AI-powered influencer marketing—YesDocumented in the sourced profile.
Intelligent creator selection—YesDocumented in the sourced profile.
Automated creator outreach—YesDocumented in the sourced profile.
Campaign management workflow—YesDocumented in the sourced profile.
Affiliate promotion codes—YesDocumented in the sourced profile.
Influencer sales tracking—YesDocumented in the sourced profile.
Campaign automation—YesDocumented in the sourced profile.
Marketing automation—YesDocumented in the sourced profile.
Influencer Marketing Platforms—YesDocumented in the sourced profile.
Campaign Management Tools—YesDocumented in the sourced profile.
Integrations verified—7+
Aggregate rating5.0 · 6.9k reviews— · No reviews yet
Integrations
ZoomMicrosoft TeamsGoogle MeetSlack
SalesforceZapierLinkedInInstagramStripeAPI+1 more
Security & compliance
SOC 2 Type IIGDPRHIPAA
—
Pros
  • Free plan is fully featured for unlimited recordings/transcripts
  • Very high user satisfaction and ease-of-use scores on G2
  • Deep CRM and calendar integrations, plus MCP/API access
  • Documented capability: AI-powered influencer marketing
  • Documented capability: Intelligent creator selection
  • Profile names a concrete ICP: Upfluence is recommended for brands and marketers who want to grow their business through influencer marketing, affiliate programs, and creator manage
  • Public profile names Salesforce, Zapier, LinkedIn as connected workflow surfaces
Cons
  • Managing multiple notetaker bots in one meeting can be clunky per reviews
  • Some pricing or higher-tier terms are not publicly itemized
  • Fit is strongest for the stated Startups, SMBs, Mid-market, Enterprise audience rather than every team
  • Named integrations should be validated against the team's exact plan and workflow
  • Reported outcomes and vendor claims should be validated with the buyer's own data
Visit Fathom ↗Visit Upfluence ↗