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Side-by-side record

Fathom vs. SmartyAds

Built from each tool’s researched, reviewed record. Figures are checked against public pricing pages at research time — always confirm current pricing with the vendor before buying.

The short version

Fathom starts at $15 per seat, versus SmartyAds at $1,000.

Full comparison

Fathomfrom $15 per user/month, billed annually (Team plan, 2+ users)
SmartyAdsfrom $1,000 per month
Audyense Score76AS*Strong32AS*Low
PositioningFree AI notetaker for Zoom, Teams, and Google MeetSmartyAds is a full-stack programmatic advertising platform designed for advertisers and publishers.
Free tierYesYes
DeploymentCloud / SaaSCloud / SaaS
Best fitStartup, SMB, Mid-marketMid-market, Enterprise
Pricing plans
  • Team$15
  • FreeFree
  • BasicCustom pricing
  • StarterFree
  • Professional$12
Full-stack programmatic infrastructure—YesDocumented in the sourced profile.
KPI-driven demand-side platform—YesDocumented in the sourced profile.
Supply-side platform for monetization—YesDocumented in the sourced profile.
Omnichannel programmatic buying—YesDocumented in the sourced profile.
Header bidding technology—YesDocumented in the sourced profile.
Transparent media buying ecosystem—YesDocumented in the sourced profile.
Audience targeting—YesDocumented in the sourced profile.
Account research—YesDocumented in the sourced profile.
Programmatic Ad Automation—YesDocumented in the sourced profile.
Media Buying Platforms—YesDocumented in the sourced profile.
Integrations verified—5+
Aggregate rating5.0 · 6.9k reviews— · No reviews yet
Integrations
ZoomMicrosoft TeamsGoogle MeetSlack
LinkedInFacebookInstagramTwitterAPI
Security & compliance
SOC 2 Type IIGDPRHIPAA
—
Pros
  • Free plan is fully featured for unlimited recordings/transcripts
  • Very high user satisfaction and ease-of-use scores on G2
  • Deep CRM and calendar integrations, plus MCP/API access
  • Documented capability: Full-stack programmatic infrastructure
  • Documented capability: KPI-driven demand-side platform
  • Profile names a concrete ICP: SmartyAds is perfect for marketers, media buyers, agencies, publishers, networks, and RTB providers who want full control and transparency in programm
  • Public profile names LinkedIn, Facebook, Instagram as connected workflow surfaces
Cons
  • Managing multiple notetaker bots in one meeting can be clunky per reviews
  • Some pricing or higher-tier terms are not publicly itemized
  • Fit is strongest for the stated Mid-market, Enterprise audience rather than every team
  • Named integrations should be validated against the team's exact plan and workflow
  • Reported outcomes and vendor claims should be validated with the buyer's own data
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