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Fathom vs. SimilarWeb

Built from each tool’s researched, reviewed record. Figures are checked against public pricing pages at research time — always confirm current pricing with the vendor before buying.

The short version

Fathom starts at $15 per seat, versus SimilarWeb at $99.

Full comparison

Fathomfrom $15 per user/month, billed annually (Team plan, 2+ users)
SimilarWebfrom $99 per month
Audyense Score76AS*Strong28AS*Low
PositioningFree AI notetaker for Zoom, Teams, and Google MeetSimilarWeb Similarweb is a digital intelligence platform for marketers, sales teams, investors, and ecommerce operators that analyzes website, app, search, and market data.
Free tierYesNo
DeploymentCloud / SaaSCloud / SaaS
Best fitStartup, SMB, Mid-marketStartup, SMB, Mid-market, Enterprise
Pricing plans
  • Team$15
  • Starting plan$99
  • EnterpriseCustom pricing
  • Higher tiersCustom pricing
Website traffic and engagement benchmarking across competitors and industries—YesDocumented in the sourced profile.
Keyword research, rank tracking, backlinks and site audits—YesDocumented in the sourced profile.
AI search visibility tracking with citations and sentiment analysis—YesDocumented in the sourced profile.
Display, search and social ad creative intelligence—YesDocumented in the sourced profile.
B2B prospecting with company data and verified contacts—YesDocumented in the sourced profile.
CRM enrichment, lead scoring and intent signal workflows—YesDocumented in the sourced profile.
App intelligence for downloads, retention, ratings and audience insights—YesDocumented in the sourced profile.
API data feeds and custom dashboards for BI tools SimilarWeb—YesDocumented in the sourced profile.
CRM integration—YesDocumented in the sourced profile.
Lead generation—YesDocumented in the sourced profile.
Integrations verified—3+
Aggregate rating5.0 · 6.9k reviews— · No reviews yet
Integrations
ZoomMicrosoft TeamsGoogle MeetSlack
MakeLinkedInAPI
Security & compliance
SOC 2 Type IIGDPRHIPAA
—
Pros
  • Free plan is fully featured for unlimited recordings/transcripts
  • Very high user satisfaction and ease-of-use scores on G2
  • Deep CRM and calendar integrations, plus MCP/API access
  • Documented capability: Website traffic and engagement benchmarking across competitors and industries
  • Documented capability: Keyword research, rank tracking, backlinks and site audits
  • Explicit audience guidance: Similarweb fits marketing, SEO, sales, ecommerce, investor, and RevOps teams at mid-market to enterprise B2B companies needing competitor intelligence
  • Names workflow connections including Make, LinkedIn, API
Cons
  • Managing multiple notetaker bots in one meeting can be clunky per reviews
  • Some pricing or higher-tier terms are not publicly itemized
  • Fit is strongest for the stated Startups, SMBs, Mid-market, Enterprise audience
  • Named integrations should be checked against the exact plan
  • Reported outcomes and vendor claims should be validated with the buyer's own data
Visit Fathom ↗Visit SimilarWeb ↗