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Fathom vs. RedTrack

Built from each tool’s researched, reviewed record. Figures are checked against public pricing pages at research time — always confirm current pricing with the vendor before buying.

The short version

Fathom starts at $15 per seat, versus RedTrack at $1,340.

Full comparison

Fathomfrom $15 per user/month, billed annually (Team plan, 2+ users)
RedTrackfrom $1,340 per month
Audyense Score76AS*Strong33AS*Low
PositioningFree AI notetaker for Zoom, Teams, and Google MeetRedTrack is a performance marketing analytics tool designed to track and optimize online ad campaigns across multiple channels.
Free tierYesYes
DeploymentCloud / SaaSCloud / SaaS
Best fitStartup, SMB, Mid-marketStartup, SMB, Enterprise
Pricing plans
  • Team$15
  • FreeFree
  • Premium$1,340
  • BusinessCustom pricing
  • Enterprise$8,990
Conversion tracking across channels—YesDocumented in the sourced profile.
Conversion API for better targeting—YesDocumented in the sourced profile.
Centralized ad reporting dashboard—YesDocumented in the sourced profile.
Server-side and cookieless tracking—YesDocumented in the sourced profile.
Automation with customizable rules—YesDocumented in the sourced profile.
Integration with 200+ platforms—YesDocumented in the sourced profile.
Workflow automation—YesDocumented in the sourced profile.
Account research—YesDocumented in the sourced profile.
Data Attribution—YesDocumented in the sourced profile.
Sales Reporting—YesDocumented in the sourced profile.
Integrations verified—7+
Aggregate rating5.0 · 6.9k reviews— · No reviews yet
Integrations
ZoomMicrosoft TeamsGoogle MeetSlack
SalesforceHubSpotLinkedInFacebookInstagramTwitter+1 more
Security & compliance
SOC 2 Type IIGDPRHIPAA
—
Pros
  • Free plan is fully featured for unlimited recordings/transcripts
  • Very high user satisfaction and ease-of-use scores on G2
  • Deep CRM and calendar integrations, plus MCP/API access
  • Documented capability: Conversion tracking across channels
  • Documented capability: Conversion API for better targeting
  • Profile names a concrete ICP: RedTrack is recommended for media buyers, agencies, and brands who want to track 100% of their conversions, improve ad performance, and reduce ad wast
  • Public profile names Salesforce, HubSpot, LinkedIn as connected workflow surfaces
Cons
  • Managing multiple notetaker bots in one meeting can be clunky per reviews
  • Some pricing or higher-tier terms are not publicly itemized
  • Fit is strongest for the stated Startups, SMBs, Enterprise audience rather than every team
  • Named integrations should be validated against the team's exact plan and workflow
  • Reported outcomes and vendor claims should be validated with the buyer's own data
Visit Fathom ↗Visit RedTrack ↗