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Explo vs. FullStory

Built from each tool’s researched, reviewed record. Figures are checked against public pricing pages at research time — always confirm current pricing with the vendor before buying.

The short version

Explo starts at Custom pricing per seat, versus FullStory at Custom pricing. Explo carries the higher aggregate rating (4.9/5 vs 4.4/5).

Full comparison

Explofrom Custom pricing
FullStoryfrom Custom pricing
Audyense Score57AS*Fair51AS*Low
PositioningCustomer-facing analytics for any platformDigital experience analytics and session replay
Free tierNoYes
DeploymentCloud / SaaSCloud / SaaS
Best fitSMB, Mid-marketSMB, Mid-market, Enterprise
Pricing plans
    —
  • FreeFree
  • BusinessCustom pricing
  • AdvancedCustom pricing
  • EnterpriseCustom pricing
Embedded dashboardsYes—
White-label stylingYes—
AI report builderYes—
Direct database/warehouse connectionsYes—
Dedicated/region-specific hostingYes—
Session replay—Yes
Heatmaps—Yes
SAML SSO—Yes
AES-256 encryption—Yes
Integrations verified——
Aggregate rating4.9 · 138 reviews4.4 · 1.0k reviews
Integrations——
Security & compliance
SOC 2 Type IIHIPAA
—
Pros
  • Makes analytics simple, customizable, and scalable without slowing down dev teams
  • Fast deployment for embedding dashboards
  • Flexible feature set for securely sharing data with customers
  • Unified setup
  • Comprehensive replay
  • Deep analytics
Cons—
  • Pricing based on sessions
  • Learning curve
Visit Explo ↗Visit FullStory ↗