Audyense·
Side-by-side record

Dub vs. Fathom

Built from each tool’s researched, reviewed record. Figures are checked against public pricing pages at research time — always confirm current pricing with the vendor before buying.

The short version

Fathom starts at $15 per seat, versus Dub at $25.

Full comparison

Dubfrom $25 per month
Fathomfrom $15 per user/month, billed annually (Team plan, 2+ users)
Audyense Score33AS*Low76AS*Strong
PositioningDub is a modern link attribution platform designed for marketing teams to create and manage short links, track conversions, and run affiliate programs.Free AI notetaker for Zoom, Teams, and Google Meet
Free tierYesYes
DeploymentCloud / SaaSCloud / SaaS
Best fitStartup, Mid-market, EnterpriseStartup, SMB, Mid-market
Pricing plans
  • Free$25
  • BasicCustom pricing
  • GrowthCustom pricing
  • Business$75
  • Team$15
Create and manage short linksYesDocumented in the sourced profile.
Track marketing revenue with attributionYesDocumented in the sourced profile.
Build affiliate and referral programsYesDocumented in the sourced profile.
Real-time click and conversion analyticsYesDocumented in the sourced profile.
Generate branded QR codesYesDocumented in the sourced profile.
Connect with favorite toolsYesDocumented in the sourced profile.
Data enrichmentYesDocumented in the sourced profile.
Marketing automationYesDocumented in the sourced profile.
Account researchYesDocumented in the sourced profile.
Data AttributionYesDocumented in the sourced profile.
Integrations verified7+
Aggregate rating · No reviews yet5.0 · 6.9k reviews
Integrations
SalesforceHubSpotSlackMakeLinkedInTwitter+1 more
ZoomMicrosoft TeamsGoogle MeetSlack
Security & compliance
SOC 2 Type IIGDPRHIPAA
Pros
  • Documented capability: Create and manage short links
  • Documented capability: Track marketing revenue with attribution
  • Profile names a concrete ICP: Dub is recommended for marketing teams and businesses who want to track short links, conversions, and affiliate programs in one place. Companies like
  • Public profile names Salesforce, HubSpot, Slack as connected workflow surfaces
  • Free plan is fully featured for unlimited recordings/transcripts
  • Very high user satisfaction and ease-of-use scores on G2
  • Deep CRM and calendar integrations, plus MCP/API access
Cons
  • Some pricing or higher-tier terms are not publicly itemized
  • Fit is strongest for the stated Startups, Mid-market, Enterprise audience rather than every team
  • Named integrations should be validated against the team's exact plan and workflow
  • Reported outcomes and vendor claims should be validated with the buyer's own data
  • Managing multiple notetaker bots in one meeting can be clunky per reviews
Visit Dub ↗Visit Fathom ↗