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Side-by-side record

Craft.io vs. Userback

Built from each tool’s researched, reviewed record. Figures are checked against public pricing pages at research time — always confirm current pricing with the vendor before buying.

The short version

Userback starts at Free per seat, versus Craft.io at $19. Userback carries the higher aggregate rating (4.7/5 vs 4.5/5). Userback lists more integrations (20+ vs 18+).

Full comparison

Craft.iofrom $19 per editor / month billed annually
Userbackfrom Free
Audyense Score55AS*Fair77ASStrong
PositioningEnd-to-end product management with roadmaps, prioritization, feedback, and capacity planning.Collect and act on user feedback 10x faster
Free tierNoYes
DeploymentCloud / SaaS, HybridCloud / SaaS
Best fitSMB, Mid-market, EnterpriseStartup, SMB, Mid-market
Pricing plans
  • Starter$19
  • Pro$79
  • EnterpriseCustom pricing
  • Free ForeverFree
  • Team$29
  • Business$79
  • Business Plus$159
SSOYesEnterprise feature.—
Backlog managementYes—
Prioritization frameworksYesIncludes RICE, MoSCoW, WSJF, and others.—
Capacity planningYesAvailable on Pro and above.—
Product roadmapsYes—
Feedback portalYesAvailable on Pro and above.—
Two-way development syncYes—
Product portfolio managementYesEnterprise feature.—
AI features—PartialAI Assist auto-classifies, titles, and sentiment-scores incoming feedback on Business tier+
Public API—YesDocumented REST API and webhooks, included from the Business Plus tier
Mobile app—NoNo standalone Userback app; only a Mobile SDK embedded in customers' own apps
Whiteboarding & diagramming—NoNot a whiteboard tool
Product roadmapping—PartialOptional paid Feature Portal add-on supports a public roadmap and voting
Prototyping—NoNot a prototyping tool
Design systems / component libraries—NoNot a design tool; no component or design-system management
Real-time collaboration—PartialSlack and Teams notifications with reply threads, but no live multiplayer canvas
Templates library—NoNo design or PM template library found
Version history—NoNo version-history feature documented
Integrations verified18+20+
Aggregate rating4.5 · 79 reviews4.7 · 241 reviews
Integrations
JiraAzure DevOpsGitHubGitLabPivotalFigma+9 more
JiraGitHubGitLabSlackMicrosoft TeamsAsana+14 more
Security & compliance—
SOC 2 Type IIGDPR
Pros
  • Roadmaps, backlogs, strategy, feedback, and delivery links in one product workspace.
  • Two-way sync with major development tools and integrations with design tools.
  • Unlimited contributors make stakeholder participation easier to budget.
  • Built-in prioritization frameworks and capacity planning reduce spreadsheet work.
  • Annotation and screenshot markup tools are accurate and easy for non-technical clients to use
  • Fast, responsive support team that actively ships requested features
  • Centralizes feedback and cuts down email back-and-forth between clients or testers and dev teams
  • Strong two-way integrations plus session replay and console/network log capture for developers
Cons
  • The per-editor pricing model can become expensive for larger product organizations.
  • Advanced portfolio management and on-premises integrations are enterprise-only.
  • Reviewers report integration friction and a learning curve for deeper configuration.
  • The product can overlap with existing roadmapping, feedback, and project tools.
  • Chrome extension is limited, for example not easily switching between projects
  • Mobile web and app experience for submitting feedback is reportedly weak
  • Some integrations are one-directional rather than fully two-way
  • Widget customization and positioning have limited flexibility
Visit Craft.io ↗Visit Userback ↗