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Side-by-side record

BuzzSumo vs. Fathom

Built from each tool’s researched, reviewed record. Figures are checked against public pricing pages at research time — always confirm current pricing with the vendor before buying.

The short version

Fathom starts at $15 per seat, versus BuzzSumo at $199.

Full comparison

BuzzSumofrom $199 per month
Fathomfrom $15 per user/month, billed annually (Team plan, 2+ users)
Audyense Score32AS*Low76AS*Strong
PositioningBuzzSumo is a powerful media database and content research tool designed for marketers, agencies, and PR professionals.Free AI notetaker for Zoom, Teams, and Google Meet
Free tierYesYes
DeploymentCloud / SaaSCloud / SaaS
Best fitSMB, EnterpriseStartup, SMB, Mid-market
Pricing plans
  • Free$199
  • BasicCustom pricing
  • Enterprise$29
  • Team$499
  • Team$15
Content discoveryYesDocumented in the sourced profile.
Content researchYesDocumented in the sourced profile.
Find influencersYesDocumented in the sourced profile.
Monitoring online activityYesDocumented in the sourced profile.
Chrome extension for researchYesDocumented in the sourced profile.
API for automationYesDocumented in the sourced profile.
Social ListeningYesDocumented in the sourced profile.
Apis Social Media AnalyticsYesDocumented in the sourced profile.
Social Media Monitoring ApisYesDocumented in the sourced profile.
Social Media Data ApisYesDocumented in the sourced profile.
Integrations verified5+
Aggregate rating · No reviews yet5.0 · 6.9k reviews
Integrations
SlackLinkedInInstagramAPIChrome extension
ZoomMicrosoft TeamsGoogle MeetSlack
Security & compliance
SOC 2 Type IIGDPRHIPAA
Pros
  • Documented capability: Content discovery
  • Documented capability: Content research
  • Profile names a concrete ICP: BuzzSumo is recommended for marketers and agencies who want to discover content, connect with journalists, and improve their PR and outreach. It helps
  • Public profile names Slack, LinkedIn, Instagram as connected workflow surfaces
  • Free plan is fully featured for unlimited recordings/transcripts
  • Very high user satisfaction and ease-of-use scores on G2
  • Deep CRM and calendar integrations, plus MCP/API access
Cons
  • Some pricing or higher-tier terms are not publicly itemized
  • Fit is strongest for the stated SMBs, Enterprise audience rather than every team
  • Named integrations should be validated against the team's exact plan and workflow
  • Reported outcomes and vendor claims should be validated with the buyer's own data
  • Managing multiple notetaker bots in one meeting can be clunky per reviews
Visit BuzzSumo ↗Visit Fathom ↗