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Adaptify SEO vs. Fathom

Built from each tool’s researched, reviewed record. Figures are checked against public pricing pages at research time — always confirm current pricing with the vendor before buying.

The short version

Fathom starts at $15 per seat, versus Adaptify SEO at $299.

Full comparison

Adaptify SEOfrom $299 per month
Fathomfrom $15 per user/month, billed annually (Team plan, 2+ users)
Audyense Score28AS*Low76AS*Strong
PositioningAdaptify SEO Adaptify SEO is an AI-powered SEO automation platform for marketing agencies that manages keyword research, content publishing, backlink outreach, and white-label repoFree AI notetaker for Zoom, Teams, and Google Meet
Free tierNoYes
DeploymentCloud / SaaSCloud / SaaS
Best fitStartup, SMB, Mid-market, EnterpriseStartup, SMB, Mid-market
Pricing plans
  • Free$1,199
  • Starter$599
  • GrowthCustom pricing
  • BusinessCustom pricing
  • Team$15
Automated keyword and prompt research with topic clusteringYesDocumented in the sourced profile.—
AI article creation with direct website publishingYesDocumented in the sourced profile.—
Automated backlink outreach with guaranteed link placementsYesDocumented in the sourced profile.—
White-label reporting dashboards with AI email summariesYesDocumented in the sourced profile.—
Instant SEO proposals from any website URLYesDocumented in the sourced profile.—
Integrations with WordPress Shopify Wix and WebflowYesDocumented in the sourced profile.—
AI brand visibility tracking across ChatGPT Gemini ClaudeYesDocumented in the sourced profile.—
Multi-client campaign management with branded client portals Adaptify SEOYesDocumented in the sourced profile.—
Campaign managementYesDocumented in the sourced profile.—
SEO ReviewYesDocumented in the sourced profile.—
Integrations verified4+—
Aggregate rating— · No reviews yet5.0 · 6.9k reviews
Integrations
HubSpotMakeLinkedInAPI
ZoomMicrosoft TeamsGoogle MeetSlack
Security & compliance—
SOC 2 Type IIGDPRHIPAA
Pros
  • Documented capability: Automated keyword and prompt research with topic clustering
  • Documented capability: AI article creation with direct website publishing
  • Explicit audience guidance: Adaptify SEO fits agency owners, SEO operators, and growth marketers at digital agencies and service firms managing multiple SMB or mid-market clients
  • Names workflow connections including HubSpot, Make, LinkedIn
  • Free plan is fully featured for unlimited recordings/transcripts
  • Very high user satisfaction and ease-of-use scores on G2
  • Deep CRM and calendar integrations, plus MCP/API access
Cons
  • Pricing and usage limits should be rechecked before purchase
  • Fit is strongest for the stated Startups, SMBs, Mid-market, Enterprise audience
  • Named integrations should be checked against the exact plan
  • Reported outcomes and vendor claims should be validated with the buyer's own data
  • Managing multiple notetaker bots in one meeting can be clunky per reviews
Visit Adaptify SEO ↗Visit Fathom ↗