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Profound

Marketing · www.tryprofound.com

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Resumen

Profound is an enterprise-grade Answer Engine Optimization (AEO) platform that tracks how brands are represented across ChatGPT, Perplexity, Google AI Overviews, Claude, Gemini, and other AI answer engines. It combines real AI-search demand data (Prompt Volumes), citation and sentiment analytics, and autonomous 'Agents' that take AEO-related content actions, letting marketing teams monitor and influence how LLMs describe their brand relative to competitors.

El problema que resuelve Profound

Brands are increasingly discovered through AI answer engines like ChatGPT and Perplexity rather than traditional search, yet have no visibility into how those engines describe, cite, or rank them versus competitors. Profound addresses this for enterprise marketing teams with budget for deep multi-engine monitoring and automated AEO actions, but its learning curve, feature-gated tiers, and real-world cost put it out of reach for solo operators, early-stage startups, and agencies wanting an integrated campaign-execution suite.

Contexto para decidir

Usa estos puntos para comprobar si el producto encaja con tu operación, no solo con la lista de funciones.

  • Precio de entrada publicado: $99 per month. Confirma límites de usuarios, uso y funciones por plan.
  • Despliegue: cloud. Comprueba requisitos de seguridad, residencia de datos y acceso para todos los equipos que lo utilizarán.
  • Integraciones verificadas: Slack, Notion, Google Analytics, Google Search Console, Webflow, Contentful. Valida el sentido de sincronización y los límites del plan elegido.
  • La ficha se comprobó por última vez el 1/8/2026; los precios y las funciones pueden cambiar.

Cómo evaluar Profound

Una ficha ayuda a crear una lista corta; una prueba con el flujo real del equipo decide si la herramienta encaja. Usa esta lectura junto con los datos estructurados y confirma cualquier cambio con el proveedor.

Encaje de flujo

El registro la considera especialmente adecuada para Enterprise brands and agencies with dedicated AI/SEO teams and budget for deep multi-engine monitoring, Marketing teams needing real AI-search demand data (Prompt Volumes) alongside citation and sentiment tracking, Organizations wanting AI visibility monitoring combined with automated content actions via 'Agents'. Comprueba que ese contexto coincide con el volumen, los roles y los procesos que debe soportar tu equipo.

Preguntas del piloto

  • ¿Puede Profound completar el flujo crítico sin trabajo manual fuera de la herramienta?
  • ¿Las conexiones registradas (Slack, Notion, Google Analytics, Google Search Console) cubren el sentido de sincronización, los permisos y el volumen que necesitamos?
  • ¿Qué límites de usuarios, uso, almacenamiento, soporte o seguridad aparecen después del precio inicial?

Evidencia y vigencia

Esta ficha se comprobó el 1/8/2026. La fecha indica cuándo se revisó el registro, no una garantía de que el proveedor no haya cambiado sus condiciones después.

Ideal para

  • Enterprise brands and agencies with dedicated AI/SEO teams and budget for deep multi-engine monitoring
  • Marketing teams needing real AI-search demand data (Prompt Volumes) alongside citation and sentiment tracking
  • Organizations wanting AI visibility monitoring combined with automated content actions via 'Agents'

No encaja si

  • Solo operators, early-stage startups, or budget-constrained teams — real usage often runs $2,000+/month once multi-engine tracking is needed
  • Teams wanting an all-in-one platform with traditional campaign execution (email, SMS, social) alongside AI visibility monitoring

Por qué está listada

  • Category leader in the emerging Answer Engine Optimization (AEO) space, tracking brand visibility across ChatGPT, Perplexity, Gemini, Google AI Overviews and other LLM surfaces
  • Backed by $155M in funding including a 2026 Series C at a $1B valuation, signaling strong market validation
  • Named G2's inaugural AEO category leader with 1,000+ reviews and a 4.5/5 rating

Precios

Starter

$99 per month, billed annually

Entry-level plan for small companies monitoring ChatGPT-only brand visibility.

  • Tracks 1 answer engine (ChatGPT)
  • 50 prompts tracked
  • 100 agent credits/month
  • Unlimited domains tracked
  • 1 team seat
  • Email support

Growth

$399 per month, billed annually

Plan for growing companies creating AEO-optimized content and benchmarking across engines.

  • Tracks 3 answer engines
  • 100 prompts tracked
  • 400 agent credits/month
  • Unlimited domains tracked
  • 3 team seats
  • Email support

Enterprise

Custom pricing

Custom-priced plan for large companies and agencies running full-scale AEO campaigns.

  • Tracks up to 9 answer engines
  • Custom prompt tracking
  • Custom agent credits
  • Unlimited domains tracked
  • Custom team seats
  • Dedicated Slack support with 24-hour SLA
  • SSO/SAML

Funciones

Landing pages & formsNot a landing page or form builder; product is analytics/monitoring focused
A/B testingNo A/B testing; tracks AI visibility rather than running campaign experiments
AI featuresCore product is AI-native — prompt volume data, LLM citation tracking, and autonomous Agents
Audience segmentationNo customer/audience segmentation; scope is brand-level AI visibility
Campaign analyticsDeep analytics on AI citations/mentions/crawl activity, not traditional multi-channel campaign performance
Email marketingNo email sending or campaign capability
Marketing automationAgents can autonomously take some AEO-related content actions, not general marketing automation
Public APIPublic REST API plus TypeScript/Python SDKs and an MCP server
SMS marketingNo SMS marketing feature
Social media managementNo social post scheduling/management

Integraciones

SlackNotionGoogle AnalyticsGoogle Search ConsoleWebflowContentfulWordPressKlaviyoLinearMicrosoft TeamsVercelCloudflareG2DataForSEOGoogle Ads

Seguridad y cumplimiento

SOC 2 Type IIHIPAAGDPR

Pros y contras

Pros

  • Answer Engine Insights dashboard combines competitor benchmarking, sentiment mapping, and citation sources across platforms in one view
  • Built on a proprietary panel of real AI conversations rather than only synthetic query generation
  • Depth of analytics and quality of customer support praised consistently in G2 reviews
  • Recognized as G2's inaugural Answer Engine Optimization category leader

Contras

  • Steep learning curve tied to the platform's technical sophistication and breadth of features
  • Premium, enterprise-skewed pricing with feature gating on lower tiers and no multi-account support for agencies
  • Auto-generated prompts reportedly need manual refinement before they're reliable
  • Some Capterra and Trustpilot reviewers reported billing/cancellation friction after free trials

Qué muestra el registro

4.5/5
1.0k reviews agregadasÚltima comprobación 2026-08-01

G2 reviewers rate Profound 4.5/5 across 1,000+ reviews, praising analytics depth and support while flagging a learning curve tied to the platform's breadth of features.

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