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Figma
Diseño y Producto · www.figma.com
Resumen
Figma is a browser-based platform for designing digital product interfaces, where multiple people can edit the same file at once instead of passing versions back and forth. Alongside the core design editor it ships FigJam for whiteboarding and diagramming, Dev Mode for engineering inspection and handoff, Figma Slides, and AI-assisted tools metered by monthly AI credits. Teams build shared design systems using components, styles, variables and variable modes published as team libraries. It is sold on a free Starter plan plus Professional, Organization and Enterprise tiers, each priced by seat type (Full, Dev, Collab, plus free viewers).
El problema que resuelve Figma
Product teams that split work across a desktop design app, a separate prototyping tool, and a handoff tool end up trading file versions and arguing over which mock is current — a problem that hits distributed design, PM, and engineering groups hardest. Figma runs the whole thing in the browser as one multiplayer file, so designers, stakeholders, and developers open the same URL to edit, comment, or inspect specs in place. Shared component libraries and variables keep a single design system in sync rather than letting copies drift across files.
Contexto para decidir
Usa estos puntos para comprobar si el producto encaja con tu operación, no solo con la lista de funciones.
- Precio de entrada publicado: Free. Confirma límites de usuarios, uso y funciones por plan.
- Despliegue: cloud. Comprueba requisitos de seguridad, residencia de datos y acceso para todos los equipos que lo utilizarán.
- Integraciones verificadas: Slack, Jira, Confluence, Asana, Linear, Notion. Valida el sentido de sincronización y los límites del plan elegido.
- La ficha se comprobó por última vez el 31/7/2026; los precios y las funciones pueden cambiar.
Cómo evaluar Figma
Una ficha ayuda a crear una lista corta; una prueba con el flujo real del equipo decide si la herramienta encaja. Usa esta lectura junto con los datos estructurados y confirma cualquier cambio con el proveedor.
Encaje de flujo
El registro la considera especialmente adecuada para Distributed product design teams that need several people editing and commenting in the same file live, Organizations maintaining a shared design system via team libraries, components, variables and variable modes, Design-to-engineering handoff, using Dev Mode inspection, the REST APIs, and the VS Code and Storybook integrations. Comprueba que ese contexto coincide con el volumen, los roles y los procesos que debe soportar tu equipo.
Preguntas del piloto
- ¿Puede Figma completar el flujo crítico sin trabajo manual fuera de la herramienta?
- ¿Las conexiones registradas (Slack, Jira, Confluence, Asana) cubren el sentido de sincronización, los permisos y el volumen que necesitamos?
- ¿Qué límites de usuarios, uso, almacenamiento, soporte o seguridad aparecen después del precio inicial?
Evidencia y vigencia
Esta ficha se comprobó el 31/7/2026. La fecha indica cuándo se revisó el registro, no una garantía de que el proveedor no haya cambiado sus condiciones después.
Ideal para
- Distributed product design teams that need several people editing and commenting in the same file live
- Organizations maintaining a shared design system via team libraries, components, variables and variable modes
- Design-to-engineering handoff, using Dev Mode inspection, the REST APIs, and the VS Code and Storybook integrations
No encaja si
- Offline-first or unreliable-connectivity workflows — reviewers repeatedly flag Figma's dependence on a live connection
- Cost-sensitive freelancers and very small teams, who publicly pushed back hard on the March 2025 seat and price changes
Por qué está listada
- Category-defining collaborative design tool with strong, consistent ratings on more than one independent review platform
- Covers design, prototyping, whiteboarding and developer handoff in one cloud product rather than a stack of separate tools
- Scales from a genuine free tier to Enterprise, with published SOC 2, ISO and FedRAMP compliance for regulated buyers
Precios
Starter
FreeFree limited access to Figma products for individuals trying the platform.
- Unlimited drafts
- UI kits and templates
- 150 AI credits/day, up to 500 AI credits/mo
- Version history limited to 30 days
- Community plugins and widgets
Professional
$16 per Full seat/month, billed annually ($20 billed monthly)For professionals and small teams that need unlimited files and projects for a single team.
- Unlimited files and projects
- Team-wide design libraries
- Advanced Dev Mode inspection and MCP Server
- Dev seat $12/mo, Collab seat $3/mo
- 3,000 AI credits/mo per Full seat
- Unlimited free viewers with comment access
Organization
$55 per Full seat/month, billed annuallyFor businesses designing products across multiple teams that need centralized assets and basic security.
- Unlimited teams
- Shared libraries and fonts
- Centralized admin tools
- Private plugins and widgets, plus plugin management
- Dev seat $25/mo, Collab seat $5/mo
- 3,500 AI credits/mo per Full seat
Enterprise
$90 per Full seat/month, billed annuallyFor businesses designing multiple products or brands that need enterprise-level security and scalable design systems.
- Custom team workspaces
- Design system theming and APIs
- SCIM seat management
- Activity logs API and Library Analytics API
- Dev seat $35/mo, Collab seat $5/mo
- Optional Governance+ add-on
Funciones
Integraciones
Seguridad y cumplimiento
Pros y contras
Pros
- Real-time multiplayer editing and commenting is the most consistently praised strength across Capterra and TrustRadius
- Components, team libraries and auto layout let teams reuse assets and keep design systems consistent at scale
- Large plugin and widget ecosystem plus REST APIs let teams extend and automate their own workflows
- Runs in the browser across platforms, so reviewers report no file-syncing or version-mismatch headaches
Contras
- Performance degrades on large, multi-page or high-resolution files — the single most cited complaint on Capterra, TrustRadius and Figma's own forum
- Heavy internet dependency with limited offline capability
- The March 2025 seat restructure and price rise (Professional Full seat to $16/mo annual, $20/mo monthly) drew widespread user complaints, especially from small teams
- Advanced features, file browsing and search have a learning curve that reviewers describe as less intuitive than the basics
Qué muestra el registro
Reviewers across Capterra, TrustRadius and G2 rate Figma highly, consistently crediting live multi-user editing, reusable components and auto layout, and the plugin ecosystem. The recurring complaints are lag on large asset-heavy files, dependence on a live internet connection, and frustration with the 2025 seat and pricing changes.
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