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Scratchpad vs. Usermaven

Elaborado a partir del registro investigado y revisado de cada herramienta. Las cifras se contrastan con las páginas públicas de precios en el momento de la investigación — confirma siempre el precio actual con el proveedor antes de comprar.

La versión corta

Scratchpad parte de $1 por usuario, frente a Usermaven con $51. Scratchpad tiene la valoración agregada más alta (4.8/5 frente a 4.8/5). Scratchpad lista más integraciones (8+ frente a 7+).

Comparación completa

Scratchpaddesde $1 per month
Usermavendesde $51 per month
Audyense Score70ASSólido62ASAceptable
PosicionamientoScratchpad?{vendor_name}?
Plan gratuitoNoNo
ImplementaciónNube / SaaSNube / SaaS
Mejor encajePYME, Mediana empresa, EmpresaStartup, PYME, Mediana empresa, Empresa
Planes de precio
  • Starting plan$1
  • Higher tiersCustom pricing
  • Starting plan$51
  • Higher tiersCustom pricing
RevOpsDocumented in the sourced profile.
Sales AnalyticsDocumented in the sourced profile.
Workflow automationDocumented in the sourced profile.Documented in the sourced profile.
Analytics and reportingDocumented in the sourced profile.Documented in the sourced profile.
CRM synchronizationDocumented in the sourced profile.Documented in the sourced profile.
Data and audience managementDocumented in the sourced profile.Documented in the sourced profile.
AttributionDocumented in the sourced profile.
BIDocumented in the sourced profile.
Integraciones verificadas8+7+
Valoración agregada4.8 · 1.5k reviews4.8 · 91 reviews
Integraciones
SalesforceOutreachSlackGmailOutlookMake+2 más
HubSpotGoogle AdsGoogle AnalyticsOutreachSlackMake+1 más
Seguridad y cumplimiento
SOC 2GDPR
GDPR
Pros
  • Very easy to use and significantly faster than working directly in Salesforce, especially for updating many fields or records at once. Deep Salesforce integration with inline editing, tiles, and views that keep pipeline and notes in sync without complex report building. AI features such as call summaries, suggested field updates, and automated follow-ups save reps
  • Documented capability: RevOps
  • Documented capability: Sales Analytics
  • Names workflow connections including Salesforce, Outreach, Slack
  • Very easy to set up and install, with no-code event tracking so marketers and product teams can start collecting data without developers. Clean, intuitive interface and dashboards that surface key metrics without overwhelming users, often cited as much simpler than Google Analytics
  • Privacy-friendly, cookieless, first-party tracking hosted in the EU that helps businesses stay compliant with GDPR and CCPA while still bypassing ad blockers. Automatic capture of website and product events, funnels, journeys and goals, making it straightforward to understand user behavior and optimize conversion. Strong value for money for small businesses and agencies, replacing multiple tools while remaining more affordable and easier to use than legacy analytics suites. Responsive support team and active product development, with frequent feature updates and improvements based on customer feedback. Unified view of website traffic, product usage and individual user or account journeys, which many reviewers say they could not get from GA4 alone.
  • Documented capability: Attribution
  • Documented capability: BI
  • Names workflow connections including HubSpot, Google Ads, Google Analytics
Contras
  • olidate those workflows into one AI-powered workspace. Is Scratchpad good for small businesses? Yes, Scratchpad can be a strong fit for small businesses that use Salesforce and want to improve data hygiene and sales productivity without heavy admin overhead. The free plan and lower-cost Solo tier allow individual reps and small teams to adopt the workspace quickly. However, very small organizations with a simple sales process or those not using Salesforce may find the value more limited. The greatest impact typically comes for SMB and mid-market teams with multiple sellers, defined sales stages, and a need to keep Salesforce data accurate for forecasting and reporting. Book a strategy call Ready to fill your pipeline? Choose a 30-minute time and we will map out exactly how SalesHive can book meetings for your team. Loading available meeting times The B2B sales agency that books qualified meetings for your team, cold calling and email outreach run end-to-end by US-based SDRs on our own AI platform. AI infrastructure Powered by OpenAI Enterprise security Security by ESOF Services B2B Sales Agency Sales Development Agency Lead Generation Cold Calling Email Outreach Appointment Setting
  • Pricing and usage limits should be checked against the exact plan
  • Fit is strongest for the stated SMB, Mid-market, Enterprise audience
  • Reported outcomes should be validated with the buyer's own data
  • cious SaaS companies, digital product businesses and marketing or performance agencies that want a single, easy-to-use platform to unify website, product, CRM and ad data, accurately attribute revenue to channels and optimize funnels without needing a dedicated data team. SMB Mid-market Enterprise Marketing Managers Growth Marketers Product Managers Founders & CEOs Agency Owners Probably not for Usermaven is less suited to very large enterprises that require a heavily customized, in-house analytics stack with dozens of native data warehouse integrations or built-in session replay and heatmapping, or organizations whose primary need is BI over offline and non-digital data sources. Compare your options How Usermaven compares Compared with Google Analytics 4, Usermaven trades some of GA4s breadth and ecosystem for a much simpler, more opinionated experience geared toward marketers, product teams and agencies. GA4 remains stronger for very high-volume, free pageview tracking and has a vast education ecosystem, but many reviewers find it difficult to configure and interpret. Usermaven focuses on the metrics that matter for growth, offers first-party cookieless tracking and adds product
  • Pricing and usage limits should be checked against the exact plan
  • Fit is strongest for the stated Startup, SMB, Mid-market, Enterprise audience
  • Reported outcomes should be validated with the buyer's own data
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