Audyense·
Registro lado a lado

Postalytics vs. Starnus

Elaborado a partir del registro investigado y revisado de cada herramienta. Las cifras se contrastan con las páginas públicas de precios en el momento de la investigación — confirma siempre el precio actual con el proveedor antes de comprar.

La versión corta

Starnus parte de $50 por usuario, frente a Postalytics con $199.

Comparación completa

Postalyticsdesde $199 per month
Starnusdesde $50 EUR per month (Pro)
Audyense Score33AS*Bajo44AS*Bajo
PosicionamientoPostalytics is a direct mail automation tool designed to simplify and speed up direct mail marketing.AI SDR platform that runs outbound prospecting, enrichment, outreach, and follow-ups on autopilot.
Plan gratuitoNo
ImplementaciónNube / SaaSNube / SaaS
Mejor encajePYMEStartup, PYME, Mediana empresa
Planes de precio
  • FreeFree
  • Pro$399
  • TeamCustom pricing
  • Advanced$199
  • Pro$50
  • Pro+$125
  • Ultra$250
  • Managed Service$900
Fast personalized direct mailDocumented in the sourced profile.
Integrated marketing tech connectionsDocumented in the sourced profile.
Automated multi-touch workflowsDocumented in the sourced profile.
Real-time tracking and analyticsDocumented in the sourced profile.
Mailing lists with address validationDocumented in the sourced profile.
Easy CRM and API integrationDocumented in the sourced profile.
Lead generationDocumented in the sourced profile.
Workflow automationDocumented in the sourced profile.
Marketing automationDocumented in the sourced profile.
Postal Mail OutreachDocumented in the sourced profile.
Integraciones verificadas7+
Valoración agregada · No reviews yet5.0 · 2 reviews
Integraciones
SalesforceHubSpotMakeLinkedInFacebookTwitter+1 más
SmartleadUnipileHubSpotPerplexity
Seguridad y cumplimiento
Pros
  • Documented capability: Fast personalized direct mail
  • Documented capability: Integrated marketing tech connections
  • Profile names a concrete ICP: Postalytics is recommended for marketers, small businesses, and agencies who want fast, personalized, and tracked direct mail that integrates with the
  • Public profile names Salesforce, HubSpot, Make as connected workflow surfaces
  • Fast automated ICP and prospect-list generation
  • Combines email and LinkedIn outreach in one flow
  • Cheaper than enterprise AI-SDR alternatives
Contras
  • Some pricing or higher-tier terms are not publicly itemized
  • Fit is strongest for the stated SMBs audience rather than every team
  • Named integrations should be validated against the team's exact plan and workflow
  • Reported outcomes and vendor claims should be validated with the buyer's own data
  • No independent review-platform rating found to verify real-world satisfaction
  • Credit-based limits on leads/messages per tier
Visitar Postalytics ↗Visitar Starnus ↗

Lectura editorial de la comparación

La tabla resume los datos estructurados; esta sección explica cómo interpretar las diferencias para una decisión de compra real.

Encaje y límites de cada herramienta

Postalytics

Postalytics is a direct mail automation tool designed to simplify and speed up direct mail marketing. It helps marketers create, send, and track personalized letters, postcards, or flyers in minutes, not weeks. What makes Postalytics stand out is its automation, real-time tracking, and integration with marketing systems, providing a powerful way to deliver direct mail with less time and money. The tool shines in lead generation, customer reactivation, and multi-touch campaigns for marketers, small businesses, and agencies. Results begin quickly as campaigns can launch right after setup with automated triggers. Postalytics is ideal for anyone wanting efficient, targeted physical mail marketing combined with digital efforts. Postalytics connects easily with CRM, email, and marketing automation platforms like HubSpot and Salesforce to fit within your tech stack. It’s not meant for large-scale print-only jobs without automation or for complex graphic design—it focuses on quick, automated, personalized mail campaigns to boost ROI and customer engagement.

Encaja especialmente con: recommended for marketers, small businesses, and agencies who want fast, personalized, and tracked direct mail that integrates with their marketing tech. It hel SMBs teams with a defined revenue workflow postal mail outreach

Puede no encajar si: Teams looking for a single-purpose tool outside its documented go-to-market focus Teams that need unlimited usage without plan or credit limits

Starnus

Starnus is an agentic outbound sales platform for B2B teams that want to move from ICP definition to lead discovery, enrichment, personalized outreach, and reply tracking inside one workflow. It positions itself as an AI employee for outbound sales, with the goal of reducing the manual work involved in running lean GTM motions.

Encaja especialmente con: Solo founders and small B2B teams doing outbound without a dedicated SDR

Puede no encajar si: Enterprises needing established vendor track record and reviews

Precios y estructura de planes

Postalytics: Precio inicial publicado $199 per month

  • FreeFree
  • Pro$399 per user/month
  • TeamCustom pricing
  • Advanced$199 per user/month

Starnus: Precio inicial publicado $50 EUR per month (Pro)

  • Pro$50 EUR/month
  • Pro+$125 EUR/month
  • Ultra$250 EUR/month
  • Managed Service$900 EUR/month starting

Capacidades que conviene validar

  • Postalytics: Fast personalized direct mail, Integrated marketing tech connections, Automated multi-touch workflows, Real-time tracking and analytics, Mailing lists with address validation Integrations include Salesforce, HubSpot, Make, LinkedIn.
  • Starnus: the record has no feature-level evidence yet; verify the workflow directly. Integrations include Smartlead, Unipile, HubSpot, Perplexity.

Preguntas antes de cambiar

  • ¿El plan de Postalytics incluye las funciones y límites que necesitamos?
  • ¿El plan de Starnus incluye las funciones y límites que necesitamos?
  • Does the exact integration path for Salesforce, HubSpot, Make support the sync direction, permissions, and volume we need?
  • Is a hosted-only deployment acceptable for the team and customers who will use this system?

Cómo evaluar esta lista corta

Una comparación útil convierte las diferencias de Ventas y CRM en una prueba concreta. Usa estos pasos para evitar elegir por una tabla de funciones o por el precio más bajo.

  1. Empieza con un flujo de trabajo representativo de Ventas y CRM, no con una lista de funciones. Define quién lo usará, qué datos entran y qué resultado debe producir.
  2. Prueba el recorrido completo con Salesforce, HubSpot, Make: permisos, dirección de sincronización, errores y límites de volumen suelen importar más que el nombre de una integración.
  3. Compara el coste del escenario real, incluidos usuarios, uso, almacenamiento, soporte y cualquier requisito de contrato. El precio inicial por sí solo no mide el coste de adopción.
  4. Antes de cambiar, registra qué evidencia falta, pide una demostración del flujo crítico y confirma seguridad, residencia de datos, exportación y soporte con cada proveedor.

Algunas señales de esta ficha todavía son incompletas. Trátalo como una invitación a validar el flujo directamente, no como una afirmación de que una función no existe.

Base de investigación

Última comprobación: 2026-08-25. Pricing, integrations, feature support, and review signals can change, so treat this as a research snapshot and verify the final decision with the vendor.

Fuentes consultadas: Postalytics product site, ColdIQ profile, Vendor website; Starnus product site, Product Hunt, Starnus