Registro lado a lado

Fathom vs. Lunio

Elaborado a partir del registro investigado y revisado de cada herramienta. Las cifras se contrastan con las páginas públicas de precios en el momento de la investigación — confirma siempre el precio actual con el proveedor antes de comprar.

La versión corta

Fathom parte de $15 por usuario, frente a Lunio con $500,000.

Comparación completa

	Fathomdesde $15 per user/month, billed annually (Team plan, 2+ users)	Luniodesde $500,000 per month
Audyense Score	76AS*Sólido	34AS*Bajo
Posicionamiento	Free AI notetaker for Zoom, Teams, and Google Meet	Lunio is a real-time invalid traffic detection tool designed for paid media marketers.
Plan gratuito	Sí	Sí
Implementación	Nube / SaaS	Nube / SaaS
Mejor encaje	Startup, PYME, Mediana empresa	Startup
Planes de precio	Team$15	Free$0 Basic$12 StarterFree Professional$12
Real-time invalid traffic detection	—	SíDocumented in the sourced profile.
Machine learning algorithm accuracy	—	SíDocumented in the sourced profile.
Multi-platform campaign protection	—	SíDocumented in the sourced profile.
Automatic IP blocking	—	SíDocumented in the sourced profile.
Granular campaign analytics	—	SíDocumented in the sourced profile.
GDPR and CCPA compliant	—	SíDocumented in the sourced profile.
Data enrichment	—	SíDocumented in the sourced profile.
Sales engagement	—	SíDocumented in the sourced profile.
Ai Advertising	—	SíDocumented in the sourced profile.
Programmatic Ad Automation	—	SíDocumented in the sourced profile.
Integraciones verificadas	—	5+
Valoración agregada	5.0 · 6.9k reviews	— · No reviews yet
Integraciones	ZoomMicrosoft TeamsGoogle MeetSlack	MakeLinkedInGoogle AdsFacebookAPI
Seguridad y cumplimiento	SOC 2 Type IIGDPRHIPAA	GDPR
Pros	Free plan is fully featured for unlimited recordings/transcripts Very high user satisfaction and ease-of-use scores on G2 Deep CRM and calendar integrations, plus MCP/API access	Documented capability: Real-time invalid traffic detection Documented capability: Machine learning algorithm accuracy Profile names a concrete ICP: Lunio is recommended for performance marketers and businesses using paid media who want to stop fake clicks and wasted ad spend. Leading brands like D Public profile names Make, LinkedIn, Google Ads as connected workflow surfaces
Contras	Managing multiple notetaker bots in one meeting can be clunky per reviews	Some pricing or higher-tier terms are not publicly itemized Fit is strongest for the stated Startups audience rather than every team Named integrations should be validated against the team's exact plan and workflow Reported outcomes and vendor claims should be validated with the buyer's own data
	Visitar Fathom ↗	Visitar Lunio ↗

Lectura editorial de la comparación

La tabla resume los datos estructurados; esta sección explica cómo interpretar las diferencias para una decisión de compra real.

Encaje y límites de cada herramienta

Fathom

Fathom is an AI meeting notetaker that records, transcribes, and summarizes calls across Zoom, Google Meet, and Microsoft Teams, with searchable call history, AI-generated action items, and coaching scorecards on higher tiers.

Encaja especialmente con: Individuals and teams wanting a strong free-forever meeting notetaker

Puede no encajar si: Teams needing deep sales conversation analytics beyond notetaking

Lunio

Lunio is a real-time invalid traffic detection tool designed for paid media marketers. It helps identify and block fake ad clicks that waste budget and skew data, improving campaign performance. Lunio stands out by using machine learning to catch invalid clicks without slowing down your site. It’s cookieless and fully compliant with GDPR and CCPA, ensuring privacy-friendly protection. The tool is best for advertisers running paid search, social, display, and Performance Max campaigns who need to reduce wasted spend and improve lead quality. Results show quickly, often in the first month, by exposing invalid clicks and saving significant ad spend. It provides detailed campaign analytics, helping marketers make smarter decisions. Lunio integrates smoothly with platforms like Google Ads, Meta, and Bing, fitting into your marketing tech stack to optimize ad traffic quality. It’s not built for general website analytics or security; instead, it focuses specifically on invalid traffic in paid media. If you want to stop fake clicks and boost real conversions fast, Lunio is a practical choice.

Encaja especialmente con: recommended for performance marketers and businesses using paid media who want to stop fake clicks and wasted ad spend. Leading brands like DeVry University and Startups teams with a defined revenue workflow ai advertising

Puede no encajar si: Teams looking for a single-purpose tool outside its documented go-to-market focus Teams that need unlimited usage without plan or credit limits

Precios y estructura de planes

Fathom: Precio inicial publicado $15 per user/month, billed annually (Team plan, 2+ users)

Team$15 per user/month

Lunio: Precio inicial publicado $500,000 per month

Free$0 per month
Basic$12 per month
StarterFree
Professional$12 per month

Capacidades que conviene validar

Fathom: the record has no feature-level evidence yet; verify the workflow directly. Integrations include Zoom, Microsoft Teams, Google Meet, Slack.
Lunio: Real-time invalid traffic detection, Machine learning algorithm accuracy, Multi-platform campaign protection, Automatic IP blocking, Granular campaign analytics Integrations include Make, LinkedIn, Google Ads, Facebook.

Preguntas antes de cambiar

¿El plan de Fathom incluye las funciones y límites que necesitamos?
¿El plan de Lunio incluye las funciones y límites que necesitamos?
Does the exact integration path for Zoom, Microsoft Teams, Google Meet support the sync direction, permissions, and volume we need?
Is a hosted-only deployment acceptable for the team and customers who will use this system?

Cómo evaluar esta lista corta

Una comparación útil convierte las diferencias de Ventas y CRM en una prueba concreta. Usa estos pasos para evitar elegir por una tabla de funciones o por el precio más bajo.

Empieza con un flujo de trabajo representativo de Ventas y CRM, no con una lista de funciones. Define quién lo usará, qué datos entran y qué resultado debe producir.
Prueba el recorrido completo con Zoom, Microsoft Teams, Google Meet: permisos, dirección de sincronización, errores y límites de volumen suelen importar más que el nombre de una integración.
Compara el coste del escenario real, incluidos usuarios, uso, almacenamiento, soporte y cualquier requisito de contrato. El precio inicial por sí solo no mide el coste de adopción.
Antes de cambiar, registra qué evidencia falta, pide una demostración del flujo crítico y confirma seguridad, residencia de datos, exportación y soporte con cada proveedor.

Algunas señales de esta ficha todavía son incompletas. Trátalo como una invitación a validar el flujo directamente, no como una afirmación de que una función no existe.

Base de investigación

Última comprobación: 2026-08-25. Pricing, integrations, feature support, and review signals can change, so treat this as a research snapshot and verify the final decision with the vendor.

Fuentes consultadas: Fathom product site, G2, Capterra; Lunio product site, ColdIQ profile, Vendor website