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Crayon vs. Fathom

Elaborado a partir del registro investigado y revisado de cada herramienta. Las cifras se contrastan con las páginas públicas de precios en el momento de la investigación — confirma siempre el precio actual con el proveedor antes de comprar.

La versión corta

Fathom parte de $15 por usuario, frente a Crayon con $39.

Comparación completa

Crayondesde $39 per month
Fathomdesde $15 per user/month, billed annually (Team plan, 2+ users)
Audyense Score33AS*Bajo76AS*Sólido
PosicionamientoCrayon is a competitive intelligence tool designed for product marketers, sales teams, and enablement leaders.Free AI notetaker for Zoom, Teams, and Google Meet
Plan gratuito
ImplementaciónNube / SaaSNube / SaaS
Mejor encajeStartup, PYME, Mediana empresa, EmpresaStartup, PYME, Mediana empresa
Planes de precio
  • FreeFree
  • Basic$12
  • StarterFree
  • Professional$12
  • Team$15
Competitor monitoringDocumented in the sourced profile.
AI news summarizationDocumented in the sourced profile.
AI importance scoringDocumented in the sourced profile.
Automated insights deliveryDocumented in the sourced profile.
Sales enablement supportDocumented in the sourced profile.
Integrations with SlackDocumented in the sourced profile.
Account researchDocumented in the sourced profile.
Ai Data InsightsDocumented in the sourced profile.
Ai Competitive IntelligenceDocumented in the sourced profile.
Market Intelligence ToolsDocumented in the sourced profile.
Integraciones verificadas9+
Valoración agregada · No reviews yet5.0 · 6.9k reviews
Integraciones
SalesforceCloseSlackMakeLinkedInFacebook+3 más
ZoomMicrosoft TeamsGoogle MeetSlack
Seguridad y cumplimiento
SOC 2 Type IIGDPRHIPAA
Pros
  • Documented capability: Competitor monitoring
  • Documented capability: AI news summarization
  • Profile names a concrete ICP: Crayon is recommended for product marketers, competitive intelligence pros, and sales teams who want to monitor competitors, get automatic insights, a
  • Public profile names Salesforce, Close, Slack as connected workflow surfaces
  • Free plan is fully featured for unlimited recordings/transcripts
  • Very high user satisfaction and ease-of-use scores on G2
  • Deep CRM and calendar integrations, plus MCP/API access
Contras
  • Some pricing or higher-tier terms are not publicly itemized
  • Fit is strongest for the stated Startups, SMBs, Mid-market, Enterprise audience rather than every team
  • Named integrations should be validated against the team's exact plan and workflow
  • Reported outcomes and vendor claims should be validated with the buyer's own data
  • Managing multiple notetaker bots in one meeting can be clunky per reviews
Visitar Crayon ↗Visitar Fathom ↗

Lectura editorial de la comparación

La tabla resume los datos estructurados; esta sección explica cómo interpretar las diferencias para una decisión de compra real.

Encaje y límites de cada herramienta

Crayon

Crayon is a competitive intelligence tool designed for product marketers, sales teams, and enablement leaders. It automatically monitors competitors and delivers real-time insights. Its AI mines data and creates instant content such as talk tracks and sales plays, helping sales reps close more deals. Users report up to a 40% increase in battlecard adoption and significant revenue influence within months. Crayon shines in competitive monitoring, sales enablement, and strategic marketing. It quickly surfaces relevant intel, cutting down manual research. Most users see improved win rates and faster decision-making in under six months. The tool excels at turning intelligence into actionable insights for high-impact work. Crayon integrates seamlessly with platforms like Slack, Microsoft Teams, and Salesforce, fitting naturally into existing go-to-market workflows. It is not meant for deep market research or product management but focuses solely on competitive intel. This makes it practical for teams seeking to outcompete rivals without cumbersome data overload.

Encaja especialmente con: recommended for product marketers, competitive intelligence pros, and sales teams who want to monitor competitors, get automatic insights, and win more deals. C Startups, SMBs, Mid-market, Enterprise teams with a defined revenue workflow ai data insights

Puede no encajar si: Teams looking for a single-purpose tool outside its documented go-to-market focus Teams that need unlimited usage without plan or credit limits

Fathom

Fathom is an AI meeting notetaker that records, transcribes, and summarizes calls across Zoom, Google Meet, and Microsoft Teams, with searchable call history, AI-generated action items, and coaching scorecards on higher tiers.

Encaja especialmente con: Individuals and teams wanting a strong free-forever meeting notetaker

Puede no encajar si: Teams needing deep sales conversation analytics beyond notetaking

Precios y estructura de planes

Crayon: Precio inicial publicado $39 per month

  • FreeFree
  • Basic$12 per month
  • StarterFree
  • Professional$12 per month

Fathom: Precio inicial publicado $15 per user/month, billed annually (Team plan, 2+ users)

  • Team$15 per user/month

Capacidades que conviene validar

  • Crayon: Competitor monitoring, AI news summarization, AI importance scoring, Automated insights delivery, Sales enablement support Integrations include Salesforce, Close, Slack, Make.
  • Fathom: the record has no feature-level evidence yet; verify the workflow directly. Integrations include Zoom, Microsoft Teams, Google Meet, Slack.

Preguntas antes de cambiar

  • ¿El plan de Crayon incluye las funciones y límites que necesitamos?
  • ¿El plan de Fathom incluye las funciones y límites que necesitamos?
  • Does the exact integration path for Salesforce, Close, Slack support the sync direction, permissions, and volume we need?
  • Is a hosted-only deployment acceptable for the team and customers who will use this system?

Cómo evaluar esta lista corta

Una comparación útil convierte las diferencias de Ventas y CRM en una prueba concreta. Usa estos pasos para evitar elegir por una tabla de funciones o por el precio más bajo.

  1. Empieza con un flujo de trabajo representativo de Ventas y CRM, no con una lista de funciones. Define quién lo usará, qué datos entran y qué resultado debe producir.
  2. Prueba el recorrido completo con Salesforce, Close, Slack: permisos, dirección de sincronización, errores y límites de volumen suelen importar más que el nombre de una integración.
  3. Compara el coste del escenario real, incluidos usuarios, uso, almacenamiento, soporte y cualquier requisito de contrato. El precio inicial por sí solo no mide el coste de adopción.
  4. Antes de cambiar, registra qué evidencia falta, pide una demostración del flujo crítico y confirma seguridad, residencia de datos, exportación y soporte con cada proveedor.

Algunas señales de esta ficha todavía son incompletas. Trátalo como una invitación a validar el flujo directamente, no como una afirmación de que una función no existe.

Base de investigación

Última comprobación: 2026-08-25. Pricing, integrations, feature support, and review signals can change, so treat this as a research snapshot and verify the final decision with the vendor.

Fuentes consultadas: Crayon product site, ColdIQ profile, Vendor website; Fathom product site, G2, Capterra