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Act-On vs. Fathom

Elaborado a partir del registro investigado y revisado de cada herramienta. Las cifras se contrastan con las páginas públicas de precios en el momento de la investigación — confirma siempre el precio actual con el proveedor antes de comprar.

La versión corta

Fathom parte de $15 por usuario, frente a Act-On con $900.

Comparación completa

Act-Ondesde $900 per month
Fathomdesde $15 per user/month, billed annually (Team plan, 2+ users)
Audyense Score33AS*Bajo76AS*Sólido
PosicionamientoAct-On is a marketing automation tool designed for busy marketers who want to drive real business results quickly.Free AI notetaker for Zoom, Teams, and Google Meet
Plan gratuito
ImplementaciónNube / SaaSNube / SaaS
Mejor encajePYME, Mediana empresa, EmpresaStartup, PYME, Mediana empresa
Planes de precio
  • Free$900
  • BasicCustom pricing
  • ProfessionalCustom pricing
  • PremiumCustom pricing
  • Team$15
Email marketing automationDocumented in the sourced profile.
AI-powered analyticsDocumented in the sourced profile.
Lead generation journeysDocumented in the sourced profile.
Predictive lead scoringDocumented in the sourced profile.
CRM integrationsDocumented in the sourced profile.
Sales enablement toolsDocumented in the sourced profile.
Lead generationDocumented in the sourced profile.
Email outreachDocumented in the sourced profile.
Workflow automationDocumented in the sourced profile.
Marketing automationDocumented in the sourced profile.
Integraciones verificadas8+
Valoración agregada · No reviews yet5.0 · 6.9k reviews
Integraciones
SalesforceHubSpotZapierMakeLinkedInFacebook+2 más
ZoomMicrosoft TeamsGoogle MeetSlack
Seguridad y cumplimiento
SOC 2 Type IIGDPRHIPAA
Pros
  • Documented capability: Email marketing automation
  • Documented capability: AI-powered analytics
  • Profile names a concrete ICP: Act-On is recommended for marketers who want easy, agile marketing automation to create, measure, and improve campaigns faster. It suits teams needing
  • Public profile names Salesforce, HubSpot, Zapier as connected workflow surfaces
  • Free plan is fully featured for unlimited recordings/transcripts
  • Very high user satisfaction and ease-of-use scores on G2
  • Deep CRM and calendar integrations, plus MCP/API access
Contras
  • Pricing and usage limits should be rechecked before purchase
  • Fit is strongest for the stated SMBs, Mid-market, Enterprise audience rather than every team
  • Named integrations should be validated against the team's exact plan and workflow
  • Reported outcomes and vendor claims should be validated with the buyer's own data
  • Managing multiple notetaker bots in one meeting can be clunky per reviews
Visitar Act-On ↗Visitar Fathom ↗